Oct. 2, 2006


Comments

 
 
 
  • Very useful information - thank you!
    Anonymous
     
     
     
  • The article addressed the salient points and is very informative.
    Anonymous
     
     
     
  • There is so much happening on-line that it is difficult for consumers to keep up. One prominent trend-setter can shift the playing field tremendously and raise customer expectations. However, not every member is an Internet junkie. Treading the middle ground between cutting edge and basic consumer understanding -- all while providing quality service -- is where we can differentiate ourselves in the market.
    Anonymous
     
     
     
  • The key points to take away from this article need to be stressed a little more: Members are asking for more "informative" tools (i.e. education) and members don't know what is available. In other words - we aren't communicating effectively with our members, and don't leverage our trust in order to educate, inform and develop more trust.
    Anonymous
     
     
     
 
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