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This sponsored content article is provided to the credit union community for shared insights and knowledge from a recognized solutions provider in the industry. Please note that the views and opinions offered here do not reflect those of Callahan & Associates, and Callahan does not endorse vendors or the solutions they offer.

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October 22, 2007

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Jumbo C.D. Investments

7/26/2012 04:02 PM

Credit Unions do have an advantage over other websites. Their members. While SEO/SEM is important, word-of-mouth can bring much higher quality traffic. In addition, localization. Most credit unions (due to membership restrictions) don''t need to compete for generic terms such as "banking services", but more local terms like "sacramento banking services".

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