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VIDEO Deeper Loyalty: More Than Points, Better Than Cash Back Leadership Content

If one area of credit card product design has changed more than any other over the past few years, it is most certainly the structure and value of loyalty and rewards programs.

By Callahan & Associates

December 30, 2015

8390 Views
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FEATURE How To Entice Members To Choose Fee Over Free Exclusive Content

An account that pays members up to $200 a year in merchant rebates plus unlimited cash back rewards on signature-based debit card transactions has helped members at One Nevada ease into new checking options.

By E.C. Harrison

September 28, 2015

3905 Views
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FEATURE Are You Working The Odds? Exclusive Content

Greater Nevada shares seven changes it has made over the past decade that have helped it succeed, no matter how the dice roll.

By Aaron Pugh

July 1, 2015

3087 Views
0
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FEATURE Marketing To Millions Exclusive Content

With more than 7 million potential members to reach and nearly 887,000 current members to stay connected to, BECU isn’t just building a brand, it’s building a beacon.

By Aaron Pugh

April 13, 2015

3409 Views
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BLOG Card Strategies For All Member Needs

Explore the many ways to run a successful card program. Credit, debit, prepaids, rewards, segmentation, industry data, and more — this week on CreditUnions.com.

Rebecca Wessler
 
By Rebecca Wessler

March 16, 2015

2270 Views
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FEATURE Building Relationships One Checking Account At A Time Exclusive Content

A single checking account with automatically applied tiered benefits helps San Francisco Federal Credit Union reach 1,000 new account holders.

By E.C. Harrison

March 9, 2015

4694 Views
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VIDEO Capture The Checking Account

Callahan & Associates analyzes checking account penetration data as a part of Trendwatch 4Q 2014.

By Callahan & Associates, Inc.

Callahan & Associates, Inc.

February 23, 2015

4739 Views
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VIDEO Create A Successful Rewards Program Leadership Content

Representatives from Purdue Federal Credit Union describe their innovative My Member Perks rewards program.

By Callahan & Associates, Inc.

Callahan & Associates, Inc.

February 12, 2015

5894 Views
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VIDEO See 'My Member Perks' In Action

Purdue Federal Credit Union describes its successful member rewards program.

February 12, 2015

5448 Views
0
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FEATURE How Rogue Credit Union Posted 12.6% Growth In Its Credit Card Portfolio Exclusive Content

Merchant discounts helped this Oregon credit union turn its cards into a must-have shopping accessory for state consumers.

By Aaron Pugh

February 2, 2015

3851 Views
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