Whether you’re looking to drive up loan volume or rev up your marketing efforts, our new Premium Membership Package provides you with a full spectrum of industry resources to keep you informed. The materials included in this package will brief you on the latest industry trends as well as provide timely insight on how to improve performance.

Credit unions that sign up for the Premium Membership Package will receive full access to all of the informative resources listed below- for their entire staff!

Resources include:

• All Publications: including the Credit Union Directory, Technology Guide, CUSO Guide, Credit Union Strategy & Performance (CUSP), and the Callahan Report
• Online Publication Applications
• Robust Inventory of Research Papers
• Exclusive CreditUnions.com Articles

Membership Benefits
Becoming a Premium Member allows you to use our many resources to:

• Increase your understanding of the credit union industry, with the latest information on everything from specific market segments such as credit cards and lending to a detailed overview of the suppliers and partners dedicated to the credit union movement.
• Learn best practices from successful credit unions with in-depth case studies and research reports highlighting the latest innovative approaches credit unions are using.
• Benchmark your performance using one of our many financial reports to evaluate your current performance and identify areas for improvement.
• Research new business initiatives as you develop your annual strategic plan, and download important articles and graphs to share your ideas with your staff.
• Network with the credit union community, using current contact information for credit union executives, leagues, CUSOs, technology suppliers, and more!
  

Purchase a Premium Membership today to avoid the hassle of managing multiple subscriptions and separate sign-ons. This great package provides your organization with the vital resources you need to succeed in today's market, all conveniently bundled under one account!

Resources Included

In the midst of a transforming and widely troubled financial industry, it’s more important than ever for credit unions to have ready access to the resources necessary to evaluate and improve levels of performance.  That’s why Callahan and Associates has combined many of our financial benchmarking and planning tools into one Premium Membership Package!

Premium Members receive access to:

• All Print Publications
1. Credit Union Directory
2. Technology Guide for Credit Unions
3. CUSO Directory
4. Credit Union Strategy and Performance (CUSP)
5. Callahan Report

•Online Resources for all publications, allowing you to:

• Access contact information to network with top CU Executives
• Benchmark your performance, using peer comparisons and financial reports
• Reference past issues of publications to gain insight on CU best practices
• Download articles, case studies, and more from the library to distribute to staff

• Research Papers published throughout the year, current titles include:
1. Credit Union Call Centers – A Strategic Asset for Your Organization
2. 2008 Vehicle Remarketing Report: Evaluating Third Party Versus In-House Remarketing
3. A Unique Opportunity: Strategies for Reaching Women in the Marketplace
4. Integrating Mobile Banking into Your Retail Delivery Strategy

• Exclusive CreditUnions.com articles featuring expert insight and analysis.

 

Frequently Asked Questions

1. If I become a Premium Member, how many copies of the research and publications will I receive?
A. You will only receive one print copy of each publication for your organization. The research reports are available in PDF format and can be shared with everyone on your staff. You can purchase additional copies of the publications at a discounted price through the online publication resources, or by contacting us at 800-446-7453.

2. Will I receive every publication that Callahan produces?
A. If you sign up for a one-year Membership then you will receive all of our publications and research published throughout the year, except for the Retail Investment Survey. However, if you only sign up for a six-month membership, then you will only receive the publications and research that are published during the course of your membership.

3. How do I access the Online Resources included in this package?
Upon purchasing a Premium Membership, you will receive an email with instructions on how to access your account. You will need to sign in using your CreditUnions.com username and password (you will be prompted to create one if you don't already have one).

Once you are logged in, you will be able to view all of our articles just by clicking on them. You can access CUSP Online and the Callahan Report Archives under the Analysis tab on the homepage. The Directory Online, Technology Guide Online, and CUSO Guide Online are all located under the Data tab.

4. I’m interested in becoming a Premium Member, but I already have a subscription to Peer to Peer or CUAnalyzer, can I receive a discount?
A. Unfortunately at this time we do not offer a discount for becoming a Premium Member. However please contact Leigh Anne Terry at 800-446-7453 Ext. 128 if you’re interested in purchasing a comprehensive package of all of Callahan’s resources.

5. What is the cost of becoming a premium member?
A. $99 a month. Credit unions must purchase a minimum 6-month subscription and vendors must purchase at least a 1-year subscription.

6. What is the cost per month if I want to be a Premium Content Member and a CUTV subscriber?
A. $399 a month.

7. Are there differences in the Premium Membership Package for credit unions vs. vendors?
A. Yes. There are differences in the subscription requirements and who can access the account.

For credit unions, you need to sign up for a minimum 6-month Premium Membership. For Vendors it must be a year-long membership. Also- when someone at a credit union purchases a Premium Membership, everyone in their organization gets access to the online resources included. Vendors must individually purchase a membership for everyone at their organization who wants access to premium content.

If you have additional questions about becoming a Premium Member, please contact Nicole Devine at ndevine@creditunions.com or by calling 800-446-7453.