The nation’s credit unions picked up market share against the captives,
banks, and finance companies in April, pushing their collective auto loan market
share to 17.5%.
Utah and Colorado kept their positions as the #1 and #2 credit union auto lending
states, each holding over a 35% loan share.
Using the same data from AutoCount USA, we can also take an in-depth look at
individual markets. The graph below shows the performance of the captives, banks,
finance companies, and credit unions in San Diego county in 2004. Banks have
made the largest gains this year, and credit unions continue to perform well,
holding over a 20% share.