Credit unions have almost $7.0 billion invested in land and buildings, an amount
that has grown over 10% per year for the past three years, according to Callahan's
recently completed annual branch and ATM deployment survey.
The survey was based on 201 respondents whose data were correlated with 5300
call report information. One of the findings was that credit unions with "limited"
FOM's plan to expand their branches at twice the rate of credit unions with
open fields of membership.
The survey also asked for ATM deployment intentions as well as average volumes
at ATM's. The survey respondents reported almost twice the average volume at
their full service ATM as the 3,833 average transactions for ATM's nationwide.
The Report also provides credit union estimates of the percentages of transactions
completed in branches compared with all other delivery channels including home-banking,
US mail, and call centers. The use of incentive programs for branch personnel
is described as well as the goals on which incentives are based.
The 18-page report contains 23 graphs and tables. Click
for full details or order information