Localized Data Reveals Ten Cities with Most Credit Unions

In real estate, a prime location is key. How does location play a role in the credit union industry? Find out which ten cities credit unions use most as their primary location.


Location is key in the real estate market – but what about in the credit union industry? We used the Callahan 2005 Directory to examine the 10 cities with the largest number of primary locations for credit unions (see chart below).

These 10 cities are home to 7 percent of the nations 9,406 credit unions – though there is a dramatic difference in the number of credit unions in each city amongst the top 10. Houston, TX, which ranks first with 94 credit unions, has nearly twice as many Cleveland, OH, which rounds out the top 10 with 50 credit unions.

There is also a gap between the average asset size of credit unions in the top 10 cities. Los Angeles, CA, which comes in fifth, has the largest average assets with $85 million while Pittsburgh, PA, and Cleveland have average assets of $13.5 and $14.6 million respectively.

Looking deeper into the data, what factors contribute to these cities having so many credit unions? Two of the cities, Philadelphia and Pittsburgh, are both located in Pennsylvania – a state which leads nationally for total number of credit unions. Local field of membership trends have also influenced the predominance of credit unions in certain cities. The majority of the credit unions in Pittsburgh were founded by steel companies and their employees. In Cleveland, many credit unions are affiliated with religious organization. Credit unions in Washington D.C. typically are associated with government agencies.

City-specific searches like this are useful for networking or finding local contacts. In the 2005 Directory, the manager and personnel indexes can be combined with the city index to find specific contacts. The Directory Online allows for city searches and will also populate the name of each credit union’s CEO.

Learn how to leverage information through the 2005 Callahan Directory in an informative and complimentary webinar Nov. 17 at 2 p.m. EST.




Nov. 15, 2004


  • Intersting demographic data. How about including the total population of the city and the resulting %of the population that are credit union members. This would give us some market penetration data to go along with the concentration data. Paul Gibler, the Web Chef