What’s In Your Wallet? We Are.

10 credit union leaders in credit card penetration.

 
 

Credit cards build dynamic relationships with members. They also require operational expertise and support from various resources. Credit unions have an unprecedented opportunity in credit card lending, but ambition alone won’t make for a successful program. Credit unions that want to unleash the full potential of their portfolio need to understand, among other criteria, growth and risk in today’s environment, bank program pricing and marketing, and cooperative advantages available for leverage. The following 10 credit unions are doing just that and more.

Leaders in Credit Card Penetration
All U.S. Credit Unions $20M+ in Assets | Data as of 4Q 2010
Rank State Credit Union Dec. 10 Dec. 09   Change
1 AL Fort McClellan 62.07% 6.28% 888.38%
2 UT Alpine 59.31% 5.85% 913.85%
3 OH School Employees Lorain County 59.29% 61.31% -3.29%
4 VA Pentagon 57.12% 43.37% 31.70%
5 IL Acme Continental 54.13% 49.72% 8.87%
6 CA Lutheran Credit Union of America 53.44% 49.64% 7.66%
7 VA Napus 52.13% 48.45% 7.60%
8 CA San Diego Firefighters 52.00% 50.30% 3.38%
9 FL Florida Baptist 51.95% 52.26% -0.59%
10 NY Utica Gas & Electric Emp 51.24% 52.86% -3.06%
Average Value for 3547 Credit Unions 15.17% 15.04% 0.86%
Source: Callahan & Associates' Peer-to-Peer Software.
 

 

 

April 25, 2011


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