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How Oxford FCU is having success with its’ two-pronged strategy that is attracting younger members and driving up debit card usage.
Since 2000, debit card transaction volume has grown at a 21% rate compounded annually compared to 6% for credit card transactions. But what is more interesting for credit unions is the how and where of this change in use of debit cards.
Achieving a higher return on assets is not necessarily dependent on total asset size – as there are similarities in return for both large and smaller players.
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Defying the stall in industry growth rates, BECU is growing shares at five times the national average according to First Look data. What is driving their success?
Is size the key to strong bottom line performance? A closer look at mid-year data provides some answers.