Lydia Cole

Lydia Cole is the director of industry analysis for Callahan & Associates and is the resident expert for non-interest income, CUSOs, and bank financial performance. Addressing a core need of an expanding business line, Lydia works with Snyder Consulting Solutions to manage the research and publication of Callahan’s Retail Investment Services Report. Lydia holds a Bachelor of Arts degree in American Studies from Wellesley College in Wellesley, MA, where she majored in political science and minored in economics.

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RECENT POSTS BY LYDIA COLE

By Lydia Cole | Jan. 9, 2017

Metrics to evaluate credit union marketing spend and bridge the gap between macro trends and micro performance.

By Lydia Cole | Dec. 10, 2012

Key metrics to evaluate credit union marketing spend and bridge the gap between macro trends and micro performance.

By Lydia Cole | Oct. 1, 2012

Credit unions achieved higher market share, funded more loans, and helped more consumers finance homes in most states, counties, and metropolitan statistical areas.

 

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By Lydia Cole | Sept. 24, 2012

Key metrics to evaluate credit union marketing spend and bridge the gap between macro trends and micro performance.

By Lydia Cole | Sept. 13, 2012

Newly released guidelines for retirement savings can inspire your members and employees to get their savings in shape.

VIEW ALL POSTS BY LYDIA COLE