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Marc Rapport is a senior writer and researcher for the Callahan media team. Marc has journalism degrees from Kent State University and Ohio State University, the latter as a Kiplinger Fellow in Reporting Public Affairs. Marc has been writing about credit unions for more than 20 years and has extensive newspaper, wire service, and print and online magazine experience as a writer and editor.
He lives in Columbia, SC, and can be reached at mrapport@creditunions.com or (202) 223-3920, ext. 504. His Twitter handle is @RapportCallahan.
The user-friendly digital tools presented by this year’s solutions provide inventive ways for credit unions to offer a smart, interactive member experience.
A new analytics strategy has fixed misconceptions about members and fuels targeted product creation and marketing.
An English major uses business analytics to help develop strategy at CEFCU.
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This year’s solutions allow credit unions to lend to more members with less risk and more efficiency.
This year’s solutions allow credit unions to integrate functionalities and compete with big banks and fintechs alike.