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As founder and president/CEO of DigitalMailer, Ron Daly knows a thing or two about digital communication — and bottom-line performance. Ron believes electronic delivery channels offer financial institutions more than time and cost savings; they enhance communication while providing cross-selling and revenue-generating opportunities. Ron shares his insights as a conference speaker and contributor to trade journals and blogs.
Digital technology is significantly — and continuously — changing how marketers do their jobs.
Are you targeting members well or just creeping them out?
It's time to think seriously about joining financial institutions that offer the convenient technology that allows members to bank by themselves.
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How most providers handle online storage presents an opportunity for credit unions to offer a needed and sticky service — a place for members’ business and personal papers.