Best Of CreditUnions.com 2016: Mortgage, Payments, Marketing, And More

Four can't-miss data points featured this week on CreditUnions.com.

 
 

Welcome to 2017! This week, we continue our rundown of the best-of-the-best of CreditUnions.com in 2016 with a focus on mortgages, payments and technology, marketing, and cooperative strategy.

Here are four data points you need to know.

$349,462,328,686

That's the amount of first mortgages credit unions held on their books at third quarter 2016, a $9 billion increase over the previous quarter, according to data from Callahan & Associates.

In 2016, credit unions used creative ways to serve new markets and members with mortgages, and they did so while surviving the first year of some dramatic document changes. See the five of the most popular mortgage case studies to run on CreditUnions.com in "Best Of Mortgage 2016."

3.37%

For credit unions with fewer than $100 million in assets, those that offered mobile banking, remote deposit capture, electronic signature authentication, electronic bill pay, electronic member application, electronic loan application, and electronic share account application posted 3.37% year-over-year member growth. For those that offered only some or none of these technologies, member growth was negative.

To read the full story and others, check out "Best Of Payments And Technology 2016."

$307

At third quarter 2016, credit unions spent, on average, $307 in marketing costs per net new member, according to Callahan & Associates. That's compared to the $324 spent at third quarter 2015. To see how credit unions made the most out of their marketing budgets this year, check out "Best Of Marketing 2016."

4,800

Happy Reading!

 
 

Jan. 2, 2017


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