Deposits, Analytics, New Member Onboarding

Five can't-miss data points this week on CreditUnions.com.

 
 

This week, CreditUnions.com recaps its best deposit- and analytic-focused pieces of 2018, finds its most-popular pieces of December, and finds one credit union improving its new member onboarding process.

Here are five can't-miss data points:

1 Million

In late 2016, BECU crossed an important threshold: 1 million members. In the years since, membership at the nation’s fourth-largest credit union has grown at a faster pace than other credit unions with assets greater than $1 billion. It’s this membership growth that spurred BECU in 2017 to review its onboarding processes. To better present members the messages they need, when they need them, BECU created more personalized messages and rethought its onboarding schedule altogether.

Read: New Year’s Resolution: Build A Better Member Onboarding Program

 

 

8

The credit union deposit portfolio is in flux. The industry’s loan performance has gone gangbusters the past several quarters, driving the loan-to-share ratio to its highest point in the past decade. In addition, continued raises to the fed funds rate has required strategic conversations on product pricing. This year, CreditUnions.com readers keyed into deposit stories. Here are eight of your favorites, based on page views.

Read: Best Of Deposits 2018

7

Credit unions and every other business vertical are investing in the tools and talent to slice, dice, and deliver on the potential stored in their consumer data. Call it business intelligence. Call it member analytics. There are more names, too, for the rapidly developing techniques and technology used to drive better decision-making and improve internal efficiencies. Here are seven of our favorite feature articles and blogs about member analytics that appeared on CreditUnions.com in the past year.

Read: Best Of Analytics 2018

10

Based on December traffic (and our editorial instincts), here are the ten top articles and blogs that appeared on CreditUnions.com. Who are the core players in credit union land? Why should credit unions take more risk? What is a credit union Dream Manager?

Read: Best Of December 2018

1,000s

Peer-to-Peer, the industry’s leading in-depth financial analysis and benchmarking resource, helps credit unions conduct detailed research. This robust tool from Callahan & Associates is a one-stop resource for credit union data and includes thousands of industry data points and filters for conducting fine-tuned research. But don’t take just our word for it.

Read: How Peer-To-Peer Can Help You Work Smarter 

Happy Reading! Happy New Year!

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Dec. 31, 2018


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