Deposits & Payments


By Marc Rapport | May 10, 2021

Service trumps rates at Ascend FCU, where an integrated approach aims to maximize engagement and loyalty.

By William Hunt | Feb. 12, 2021

Credit unions and their members adapted to a new normal. See where opportunities like for the industry in 2021.

By Aman Johal | Dec. 28, 2020

Credit unions report a continued influx in shares as members seek the safety of deposit accounts.


Is Your Inbox Missing Out?

Sign up for the free newsletter and be the first to read our newest coverage of credit union strategies and insights.

sign up today



By Nacha | Dec. 7, 2020

Several new rules are coming in the year ahead, particularly in the area of authorization requirements.

By Michael Zelna | Oct. 19, 2020

Credit unions have made deposit and market share gains during the year; now, many must re-evaluate their branch channels as they work to better align products and services with the changing needs of members.

By Aman Johal | Sept. 30, 2020

As the economic ramifications of COVID-19 swept through the country, the personal savings rate hit an all-time high as consumers moved their savings into deposit accounts.

By Aman Johal | June 30, 2020

Despite the Federal Reserve’s monetary policy pushing interests rates lower, credit unions are experiencing an influx of deposits as members look for safe channels to park their savings.

By Marc Rapport | April 27, 2020

From direct deposits to direct outreach, analysts are greasing the gears of member service as they spin like never before.

By Samantha Cristobal | April 16, 2020

Gains to liquidity and member loyalty provide credit unions the flexibility and opportunity to serve their members financial needs into the new decade.

By Samantha Cristobal | Dec. 30, 2019

Third quarter deposit performance resulted in slightly eased liquidity pressures.

By Rebecca Wessler | Dec. 23, 2019

Credit unions across the country are deploying creative solutions to engage members and encourage savings.

By Samantha Cristobal | Sept. 20, 2019

What credit unions need to know about members, lending, asset quality, share balances, and more at second quarter 2019.

By Aman Johal | Sept. 20, 2019

Utah credit unions reported robust annual deposit and loan growth.

By Maya Neuman | Sept. 6, 2019

New takes on service delivery at U.S. credit unions increase operational efficiencies and attract new members.

By Erik Payne | Aug. 19, 2019

A new name and a new leader at the helm have helped Arbor Financial Credit Union post double-digit growth in core performance areas. What’s next for the Michigan cooperative?

Partner Perspective
Capturing Commercial Deposits

By Elan Financial Services | Aug. 5, 2019

Would a merchant services program help your credit union grow deposits?

By Rebecca Wessler | July 22, 2019

Five can't-miss data points this week on

By Erik Payne | July 22, 2019

Numerica Credit Union has served cannabis businesses for five years. Learn how the shop monitors risk for these growing businesses.

By Sharon Simpson | July 22, 2019

An expanded footprint plus three key drivers are crucial to achieving successful commercial business growth at Vantage West Credit Union.

By Marc Rapport | July 22, 2019

Nusenda Credit Union’s funds availability formula boosts member service by exceeding regulated minimums and treating outliers as outside the norm.

By Rebecca Wessler | July 2, 2019

Based on June traffic (and our editorial instincts), here are the top articles and blogs that appeared on

By Samantha Cristobal | June 27, 2019

What credit unions need to know about members, lending, asset quality, share balances, and more at first quarter 2019.

By Rebecca Wessler | June 24, 2019

Five can't-miss data points this week on

By Erik Payne | June 24, 2019

Canvas Credit Union’s 18-month-old account was designed with younger members in mind and has attracted millions in deposits to the Colorado cooperative.

By Celeste Karwan | June 11, 2019

Understanding key performance metrics will help gauge early successes and identify any operational adjustments needed to achieve strategic goals.

By Erik Payne | June 1, 2019

Innovations Federal Credit Union is a story of success and survival. Despite bearing the brunt of three disasters this past decade, the beach-based credit union has come out all the stronger for it.

By Samantha Cristobal | June 1, 2019

Credit unions in Missouri turned out impressive auto loan penetration and overall asset quality.

By Elan Financial Services | May 13, 2019

Could your credit union capture more deposits with a merchant services program?

By Rebecca Wessler | May 1, 2019

Based on April traffic (and our editorial instincts), here are the top articles and blogs that appeared on

By Marc Rapport | April 30, 2019

Coastal Federal Credit Union’s Go Green checking account pays dividends based on debit activity … and that’s it.

By Samantha Cristobal | April 30, 2019

Share growth continued to lag loan growth, which put further liquidity pressure on the industry.

By Marc Rapport | April 22, 2019

Tree-hugging roots run deep at the Vermont credit union, which offers an array of lending and deposit products aimed at fighting climate change.

By Sam Taft | April 18, 2019

ALM First Financial Institute presenters provide in-depth look at funding, liquidity options, and strategies as asset liability management stays top of mind.

By Marc Rapport | April 15, 2019

Eric Jenkins at Georgia United Credit Union puts an executive’s title to the goal of driving deposits to meet loan demand.

By Marc Rapport | April 15, 2019

Nebraska’s 60 credit unions turned out a year of positive performance among all major metrics.

By Marc Rapport | April 12, 2019

Pennsylvania credit unions exceeded the national average in loan growth while keeping delinquencies below average.

By Marc Rapport | April 8, 2019

Callahan data shows uptick in all major metrics for Ohio’s 264 member-owned financial cooperatives.

By Marc Rapport | April 8, 2019

Callahan data shows record loan originations as well as an uptick in ROA in Arkansas, Oklahoma, and Texas.

By Aman Johal | April 1, 2019

What credit unions need to know about members, lending, asset quality, share balances, and more at fourth quarter 2018.

By Samantha Cristobal | April 1, 2019

Florida credit unions reported year-over-year growth in deposits and loans in addition to reporting the highest share draft penetration of any state in the nation.

By Maya Neuman | March 1, 2019

Credit unions increased member value through lending, savings, community support, and more.

By Erik Payne | Feb. 25, 2019

A high-yield savings account allows members and a credit union to achieve their savings goals.

By Samantha Cristobal | Feb. 25, 2019

Share balances are increasing across the country, but growth is especially notable at one Maryland credit union.

By Rebecca Wessler | Feb. 25, 2019

Five can't-miss data points this week on

By Rebecca Wessler | Feb. 4, 2019

Based on January traffic (and our editorial instincts), here are the top articles and blogs that appeared on

By Rebecca Wessler | Jan. 28, 2019

Five can't-miss data points this week on

By Erik Payne | Jan. 28, 2019

Two credit unions with double-digit share growth offer insight into how they are attracting, and keeping, money in the cooperative.

By Aman Johal | Jan. 1, 2019

What credit unions need to know about members, lending, asset quality, share balances, and more at third quarter 2018.

By Maya Neuman | Jan. 1, 2019

Maine credit unions reported strong loan growth in the third quarter of 2018. Member relationships in the state strengthened as credit unions reported growth in both average share and loan balances.

By Erik Payne | Dec. 31, 2018

Eight of the most popular deposit-focused articles run on in 2018.

By Rebecca Wessler | Dec. 31, 2018

Five can't-miss data points this week on

By Surina Joshi | Dec. 24, 2018

Deposit balances were on the rise as annual growth hit 5.0% in the third quarter of 2018.

By Rebecca Wessler | Dec. 24, 2018

Five can't-miss data points this week on

By Samantha Cristobal | Dec. 10, 2018

Credit unions covered their operating expenses with net interest income alone for the first time in seven years.

By Surina Joshi | Nov. 27, 2018

Share certificates at credit unions are on track to post the highest growth of any deposit account.

By Aman Johal | Nov. 13, 2018

The movement’s membership base is growing. How are credit unions responding?

By Rebecca Wessler | Nov. 8, 2018

Based on October traffic (and our editorial instincts), here are the top articles and blogs that appeared on

By Rebecca Wessler | Oct. 8, 2018

Five can't-miss data points this week on

By Erik Payne | Oct. 8, 2018

Fort Knox FCU is raising rates on its money market account to discourage members from taking their business elsewhere.

By Sam Taft | Oct. 1, 2018

What credit unions need to know about members, lending, asset quality, share balances, and more at second quarter 2018.

By Marc Rapport | Oct. 1, 2018

A growing list of cash-back rewards for member engagement is a linchpin of Rogue Credit Union’s loyalty strategy.

By Samantha Cristobal | Oct. 1, 2018

Deposit balances were on the rise as annual growth hit 5.4% in the second quarter of 2018.

By Aman Johal | Oct. 1, 2018

As the industry looks for ways to accelerate deposits, it appears Iowa credit unions are ahead of the curve with higher than average share growth.

By Marc Rapport | Sept. 24, 2018

Panelists at the Credit Union Summit during PayThink 2018 discuss Zelle, product integration, and staying relevant.

By Marc Rapport | Sept. 10, 2018

The North Carolina cooperative generates strong deposits to fuel a humming lending machine.

By Rebecca Wessler | Sept. 10, 2018

Five can’t-miss data points this week on

By Erik Payne | Sept. 10, 2018

In search of liquidity, Day Air Credit Union introduces a five-year certificate at 3.05% APY.

By Samantha Cristobal | Aug. 28, 2018

As membership climbs higher, the variety and number of accounts members hold also rises.

By Erik Payne | Aug. 22, 2018

Loans, liquidity, and credit union love. How did credit unions perform in the second quarter?

By Maya Neuman | Aug. 20, 2018

As loan growth outpaces deposit growth, the industry loan-to-share ratio reaches 82.9%.

By Erik Payne | Aug. 16, 2018

How Las Colinas FCU’s student-run branches in area elementary schools help hone a savings habit.

By Erik Payne | Aug. 13, 2018

In a world of rising healthcare deductibles, one Keystone State cooperative is using health savings accounts to help members take control of their finances.

By Callahan & Associates | July 31, 2018

Ron Senci, executive vice president of lending and sales at Elements Financial, and Matt Snively, senior vice president of wealth management, discuss how deposit and wealth management strategies can work hand-in-hand to serve members as well as fund loans and provide a reliable income stream for the credit union.

By Rebecca Wessler | July 30, 2018

Five can’t-miss data points this week on

By Erik Payne | July 30, 2018

Technology Credit Union has repositioned its balance sheet to prepare for today’s rate environment.

By Ian Melhorn | July 10, 2018

An analysis of the credit union deposit portfolio suggests the industry has not started repricing yet.

By Samantha Cristobal | July 9, 2018

Despite numbering only 19, credit unions in Vermont turned out an impressive performance.

By Samantha Cristobal | June 25, 2018

Increases in most deposit products helped total share balances top $1.2 trillion in the first quarter of 2018.

Options exist for many credit unions to hold public funds that boost liquidity while serving the community.

By Sam Taft | May 14, 2018

Numbers show that credit unions engaged with multi-owned CUSOs outperform those who aren’t.

By Ian Melhorn | April 30, 2018

What credit unions need to know about members, lending, asset quality, share balances, and more at year-end 2017.

By Rebecca Wessler | April 30, 2018

Based on April traffic (and our editorial instincts), here are the top articles and blogs that appeared on

By Ian Melhorn | April 23, 2018

Credit unions in the Mid-Atlantic reported faster MBL growth than credit unions outside the region. In what other areas did these Mid-Atlantic cooperatives excel?

By Samantha Cristobal | April 16, 2018

Looking at the industry's average member relationship, accounts per member, and dividend payout shows the bond credit unions and members share in 4Q17.

By Rebecca Wessler | April 9, 2018

Five can’t-miss data points this week on

By Erik Payne | April 4, 2018

Lottery-driven savings accounts through state leagues and individual credit unions add an element of excitement to a positive financial behavior.

By Erik Payne | April 3, 2018

Rogue Credit Union’s Ownership Account has helped members save $4.5 million in two years.

By Marc Rapport | April 2, 2018

The Indiana credit union funds lending all year with an annual cash surge.

By Samantha Cristobal | April 2, 2018

Share balances hit a record high in 2017. What else happened in the credit union deposit portfolio?

By Rebecca Wessler | April 2, 2018

Five can’t-miss data points this week on

By Callahan & Associates | March 30, 2018

Callahan & Associates welcomes Emmy Hill, retail deposit product manager for UFCU, and Laurie Thomas, member operations manager for Credit Human, for a discussion of how both credit unions — and their members — benefit from a member-sharing agreement.

By Sharon Simpson | March 28, 2018

How one Wisconsin credit union encourages members to reduce debt and improve their debt-to-income ratio.

By Rebecca Wessler | March 6, 2018

Based on February traffic (and our editorial instincts), here are the top articles and blogs that appeared on

By Samantha Cristobal | March 1, 2018

Both the average share balance and average share accounts per member for New York credit unions was higher than national averages.

By Erik Payne | Feb. 14, 2018

Changes in auto lending and questions of liquidity highlight credit union performance in the fourth quarter of 2017.

By Rebecca Wessler | Feb. 5, 2018

Based on January traffic (and our editorial instincts), here are the top articles and blogs that appeared on

By Rebecca Wessler | Jan. 29, 2018

Five can’t-miss data points this week on

By Marc Rapport | Jan. 29, 2018

In search of a new strategy to raise deposits, Credit Human partners with University FCU in a one-of-a-kind member-sharing arrangement.

By Rebecca Wessler | Jan. 15, 2018

Four can’t-miss data points this week on

By Samantha Cristobal | Jan. 11, 2018

HSAs give members a way to save for medical expenses and credit unions the potential to increase share growth.

By Maya Neuman | Jan. 1, 2018

Credit unions post share growth in all categories.

By Rebecca Wessler | Jan. 1, 2018

Five can’t-miss data points this week on

By Marc Rapport | Dec. 18, 2017

The venerable holiday savings plan still helps thousands save millions each year at credit unions across the land.

By Aman Johal | Dec. 1, 2017

At third quarter 2017, share growth was nearly 2 percentage points slower than last year's rate.

By Ian Melhorn | Dec. 1, 2017

California credit unions outperformed national averages on both sides of the balance sheet. Average loan balance, average share balance, and average member relationship were all higher than the national averages.

By Erik Payne | Nov. 28, 2017

Member-first, not bank-lite. How did credit unions perform in the third quarter?

By Rebecca Wessler | Nov. 27, 2017

Five can’t-miss data points this week on

By Marc Rapport | Nov. 27, 2017

The California credit union has deployed a fleet of machines that bypass the member-to-teller schlep with the receipt.

By Rebecca Wessler | Nov. 20, 2017

Four can’t-miss data points this week on

By Liz Furman | Nov. 15, 2017

SEGs and local businesses help credit unions capture IRA and Keough balances.

Learn more about two channels of non-member deposits.

By Rebecca Wessler | Nov. 6, 2017

Five can’t-miss data points this week on

By Greg Gonsalves | Sept. 1, 2017

Strong share growth at U.S. credit unions continued into the second quarter of 2017.

By Liz Furman | Sept. 1, 2017

Hawaiian credit unions are performing well in mortgage, auto loans, and regular savings products; however, financial cooperatives in the Aloha State have an opportunity to increase members relationships further via loans and long-term saving products.

By Callahan & Associates | Aug. 28, 2017

This must-attend quarterly event for credit union leaders covers performance trends, industry success stories, and areas of opportunity.

By Erik Payne | Aug. 28, 2017

Monthly specials at an Oregon credit union attract deposits and increase community awareness.

By Rebecca Wessler | Aug. 25, 2017

Five can't-miss data points featured this week on

By Erik Payne | Aug. 23, 2017

Member, first mortgage, and share growth. How did credit unions perform in the second quarter?

By Erik Payne | Aug. 1, 2017

These cooperatives serve the financial and the spiritual needs of members.

By Meghan Sink | July 27, 2017

This generation has other long-term goals when it comes to their finances.

By Marc Rapport | July 11, 2017

A new app is helping California Credit Union build $10 million a month in remote deposit volume for business services.

By Aman Johal | July 1, 2017

For the 10th consecutive quarter, credit unions increased share balances. Share balances increased a record-breaking 8.4% and neared $1.2 trillion in the first quarter of 2017.

By Ian Melhorn | July 1, 2017

There are three times the number of credit unions than banks in Idaho, and members are making the most of the credit union movement. Idaho credit unions post the third-best performance among all 50 states for member, asset, loan, and share growth.

By Callahan & Associates | May 25, 2017

This must-attend quarterly event for credit union leaders covers performance trends, industry success stories, and areas of opportunity.

By Erik Payne | May 24, 2017

Shares, loans, and full-time employee growth. How did credit unions perform in first quarter?

By Maya Neuman | May 2, 2017

For Long Beach Firemen’s Credit Union, real estate lending is driving its average member relationship.

By Ian Melhorn | April 17, 2017

Core deposits at credit unions surpassed $800 billion at year-end. Which shares underpinned this growth?

By Callahan & Associates | April 10, 2017

Twenty-eight graphs, charts, and maps that evaluate credit union performance in the fourth quarter of 2016.

By Greg Gonsalves | March 31, 2017

Wyoming credit unions are all about growth. These credit unions have posted some of the strongest growth rates of any state in the nation, and it appears more and more Wyomingites are selecting credit unions to be their primary financial institutions.

By Marc Rapport | March 20, 2017

The California credit union offers $5,000 to $50,000 of immediate cash availability based on the depth of member engagement with their credit union.

Non-member deposits join indirect lending, MBLs, and loan participations as liquidity strategies.

By Callahan & Associates, Inc. | Feb. 24, 2017

This must-attend quarterly event for credit union leaders covers performance trends, industry success stories, and areas of opportunity.

By Callahan & Associates, Inc. | Feb. 15, 2017

Callahan & Associates and Alexa Bennett, marketing manager for Northern FCU, discuss how the credit union turned ACH data into lending gold.

By | Feb. 6, 2017

Share balances in third quarter increased at the fastest rate since fourth quarter 2009, but the loan-to-share ratio still grew.

By Marc Rapport | Feb. 6, 2017

The Idaho credit union uses marketing, deposit, lending, and ALM strategies to increase member value.

By Greg Gonsalves | Feb. 6, 2017

If credit unions continue on their current path, will they be able to fund future loans solely through share growth?

By Liz Furman | Jan. 7, 2017

Credit unions have ramped up marketing efforts and are reaping the benefits.

By Sharon Simpson | Dec. 26, 2016

Five lessons in growing and improving the credit union deposit portfolio.

By Rebecca Wessler | Dec. 26, 2016

Five can't-miss data points featured this week on

By Marc Rapport | Dec. 20, 2016

Overlooked editorial gems provide insight and inspiration for the challenges and opportunities that lay ahead in 2017.

By Michelle Parker | Dec. 19, 2016

A surge in deposits helps prepare the books for interest rate increases.

By Callahan & Associates | Dec. 1, 2016

Real comments from online review sites to inform strategies, policies, and practices.

By Callahan & Associates | Dec. 1, 2016

Twenty-eight graphs, charts, and maps that evaluate credit union performance in the third quarter of 2016.

By Michelle Parker | Dec. 1, 2016

Besting national averages across various penetration and efficiency rates, financial cooperatives in the Keystone State are efficiently serving members and expanding books of business with their current staffing models.

By Liz Furman | Nov. 30, 2016

Credit union asset, loan, share, and member growth were strong in the third quarter of 2016, both for the industry and on a state-by-state level.

By Callahan & Associates | Nov. 28, 2016

Core deposits have accounted for the bulk of share growth in 2016. Learn about past performance while waiting for third quarter numbers.

By Marc Rapport | Nov. 28, 2016

The Memphis credit union has improved retention, electronic services, and accounts per household by delivering the right messages to the right members.

By Callahan & Associates | Nov. 21, 2016

The credit union's checking account for members with sub-600 credit scores provides a needed member benefit while also mitigating risk.

By Callahan & Associates, Inc. | Nov. 18, 2016

This must-attend quarterly event for credit union leaders covers performance trends, industry success stories, and areas of opportunity.

By Callahan & Associates | Oct. 31, 2016

Twenty-eight graphs, charts, and maps that evaluate credit union performance in the second quarter of 2016.

By Rebecca Wessler | Oct. 18, 2016

This quarter, Credit Union Strategy & Performance is all about showing off successes and looking forward to the future.

By Liz Furman | Oct. 18, 2016

The Loan Star State has the highest number of credit unions at 475, and its stellar growth and member metrics evokes the saying “Don’t mess with Texas.”

By Callahan & Associates, Inc. | Oct. 12, 2016

Callahan & Associates and Gene Pelham discuss how Rogue identified the opportunity in a high-yield loyalty program, how it determined the parameters of the program, how it positions the program, and what it expects from 2017 and beyond.

Partner Perspective
Who Cares About Digital?

By Alogent | Oct. 3, 2016

Account opening action is still mostly in the branches.

By Erik Payne | Sept. 26, 2016

A checking account with risk-mitigating features keeps Langley FCU’s losses at just 7% of its income.

By Rebecca Wessler | Sept. 12, 2016

Five can't-miss data points featured this week on

By Rebecca Wessler | Sept. 6, 2016

Five data points from this week on

By Callahan & Associates, Inc. | Aug. 25, 2016

This must-attend quarterly event for credit union leaders covers performance trends, industry success stories, and areas of opportunity.

By Erik Payne | Aug. 23, 2016

Second quarter performance data tells a positive story: member growth has never been stronger, the loan faucet is still flowing, and credit unions are well-positioned from an interest rate risk perspective.

By Ted Goldwyn | Aug. 8, 2016

Rogue Credit Union beats the market and its peer averages with an ownership savings account.

By Callahan & Associates | July 4, 2016

Twenty-eight graphs, charts, and maps that evaluate credit union performance in the first quarter of 2016.

By Marc Rapport | June 30, 2016

Future shock, building a credit union blockchain, and a sustainable initiative to create credit union awareness were all topics at America’s Credit Union Conference.

By E.C. Harrison | June 27, 2016

As the cooperative celebrates its third anniversary, a survey shows 31% of members have opened a savings account for the first time in their lives.

By Callahan & Associates | June 15, 2016

Seeing low levels of financial resiliency, the California-based institution created products to help members meet their short-, medium-, and long-term goals.

By Liz Furman | May 30, 2016

Low oil prices can seem great at the pump, but some states are feeling the pinch.

By Callahan & Associates | May 24, 2016

Learn how credit unions performed in first quarter 2016 and find new opportunities in today's economic environment.

By Michelle Parker | May 18, 2016

Amid an industry trend of strong share growth, one credit union’s community partnership helps it stand out.

By Marc Rapport | May 18, 2016

Credit unions again set new marks in major measurements of industry strength, and Callahan's Trendwatch webinar has the details.

By Erik Payne | April 30, 2016

How the Virginia-based institution introduced a culture of growth and set an ambitious goal for the end of the decade.

By Callahan & Associates | April 30, 2016

A break down of the industry’s financial performance and impact in fourth quarter 2015.

By Callahan & Associates | April 30, 2016

Which credit unions are members choosing to make their primary financial institution?

By Erik Payne | April 25, 2016

Aptitude, attitude, and opportunity have helped Leaders Credit Union develop a team of call center cross-sell superstars.

By Marc Rapport | April 11, 2016

Belvoir Federal Credit Union’s tech specialists have developed an automated escheatment system to swiftly clean up old accounts.

Safe, liquid investments drive year-end "window dressing" as Feds act on long-awaited rate increase.

By Erik Payne | March 14, 2016

After only a few years, two new offices in Washington, DC, are responsible for 60% of the mortgage loan growth recorded by United Nations Federal Credit Union.

By Marc Rapport | Feb. 22, 2016

Mountain America Credit Union is a veteran user of cash management analytics, but it’s still learning how to optimize its understanding of and confidence in the system.

By Callahan & Associates | Feb. 19, 2016

Learn how credit unions performed in fourth quarter 2015 and find new opportunities in today's economic environment.

By Erik Payne | Feb. 17, 2016

Fourth quarter performance data showcases a milestone year, with growing momentum for credit unions and unprecedented value being generated among their membership.

By Sam Taft | Feb. 15, 2016

How much money did credit unions lend in 2015? How much loan interest did credit unions return to members? How many institutions offered financial education? All that and more in this year's report.

By Sam Taft | Feb. 2, 2016

Despite a red-hot lending market, credit union share balances increase through the end of the year.

By Rebecca Wessler | Dec. 28, 2015

This week, runs down some of the most actionable content from 2015. Use these programs and initiatives to provide a creative spark in 2016.

By Callahan & Associates, Inc. | Nov. 23, 2015

Learn how credit unions performed in third quarter 2015 and find new opportunities in today's economic environment.

By Ted Goldwyn | Nov. 23, 2015

How Dupaco’s individual development account and broader network of support helps those in need build a solid financial foundation.

By Stephanie Clark | Nov. 18, 2015

Learn by how much the industry has increased its asset base, loans, shares, member relationships, and more.

By Rebecca Wessler | Nov. 18, 2015

Third quarter performance data showcases credit union successes in lending and shares.

By Sharon Simpson | Nov. 9, 2015

Communication and a shared perspective allow this consortium to gain efficiencies in areas that are scalable and manageable with clear metrics and service level agreements.

By Aaron Pugh | Oct. 28, 2015

Credit unions are exceeding goals and breaking records quarter after quarter. In such an ideal environment, why are some still looking for the next challenge?

By Erik Payne | Sept. 28, 2015

HSAs help Elements Financial deepen relationships with select employer groups and improve the financial health of its membership base.

By Ted Goldwyn | Sept. 28, 2015

A Colorado credit union’s popular CD special drew in $80 million as well as rate chasers looking for a good deal during bad times.

By E.C. Harrison | Sept. 28, 2015

An account that pays members up to $200 a year in merchant rebates plus unlimited cash back rewards on signature-based debit card transactions has helped members at One Nevada ease into new checking options.

By Marc Rapport | Sept. 28, 2015

Credit unions have found these creative strategies help raise deposits and fund lending, among other objectives.

By Rebecca Wessler | Sept. 28, 2015

The industry is posting record lending growth, and credit unions are increasing deposits to even out the balance sheet. See how this week on

By Daniel Wang | Aug. 28, 2015

Share growth at credit unions has reached a significant milestone.

By Erik Payne | Aug. 19, 2015

Second quarter performance data showcases current and future areas of growth for credit unions, including loans, shares, and variety of income.

By Aaron Pugh | May 27, 2015

A new ad from Simple throws down the gauntlet for thinking about financial services not as commodities but as tools for a better life.

By Aaron Pugh | May 8, 2015

What do dogs, iTunes, and road trips have to do with credit unions? More than you might think.

By Andrew Bolton | March 23, 2015

Is the credit union footprint shrinking? Find out in this infographic.

By Marc Rapport | March 16, 2015

A Texas credit union uses its prepaid debit card to provide lower-income members with access to affordable, multi-channel service.

By Callahan & Associates, Inc. | March 9, 2015

Interra Credit Union discusses a short-term 2% CD it used to test the waters for deposits.

By Callahan & Associates, Inc. | March 9, 2015

Interra's Chief Strategy Officer discusses a 2% CD the credit union used to increase deposits.

By Marc Rapport | March 9, 2015

Digital Federal Credit Union has been building member loyalty with direct deposit early paydays.

By Rebecca Wessler | March 9, 2015

This week, explores how today’s cooperative financial institution balances risk, perks, and member benefits.

By Andrew Bolton | March 3, 2015

How much money did credit unions lend in 2014? How much higher were the interest rates they offered on deposit products? How many workers did they employ? All that and more in this year's report.

By Sam Taft | Feb. 26, 2015

These seven charts highlight how things have changed in the past year and offer insight into what it means for credit unions moving forward.

By Callahan & Associates, Inc. | Feb. 23, 2015

Learn how credit unions performed in fourth quarter 2014 and find new opportunities in today's encouraging economic environment.

By Marc Rapport | Jan. 19, 2015

A review of practices that show how and why credit unions are boosting their visibility and viability.

By Drew Grossman | Jan. 12, 2015

Unpacking the takeaways from a November CD special that averaged more than $1 million per day.

By Erik Payne | Jan. 12, 2015

BCU breaks down the strategy it used to increase shares 9.8%.

By Marc Rapport | Jan. 12, 2015

This California credit union grows deposits by focusing on checking account, and loan growth among members other financial institutions rebuff.

By Aaron Pugh | Jan. 12, 2015

Whether the goal is growth or control, high-yield offerings can shape saving behaviors that benefit the member and the credit union.

By Rebecca Wessler | Jan. 12, 2015

The share growth strategies featured this week on will ensure the industry continues on its trajectory of superior financial performance and member service.

By Chip Filson | Jan. 5, 2015

First quarter is an ideal time to pay slightly above market to lock in long-term CDs and reactivate interest in money market offerings.

By Marc Rapport | Dec. 15, 2014

A hub-and-spoke strategy and outbound calling are just two pieces of the strategic puzzle that Wright-Patt Credit Union pieced together for its move into a major new market.

By Marc Rapport | Nov. 25, 2014

Millennials are not saving, but holiday spending is up.

By Catherine Siskos | Nov. 20, 2014

Purdue Federal’s new rewards program has brought with it an unexpected windfall in deposits.

By Erik Payne | Nov. 10, 2014

The Veterans Family Fund CD from America’s Credit Union offers best practices even for institutions without military field of memberships.

By Andrew Bolton | Oct. 13, 2014

Credit unions across the United States are capturing market and expanding branch networks.

By Janet Lee | Aug. 11, 2014

Growth in core deposits underscores members' trust in credit unions.

By Andrew Bolton | March 27, 2014

Originations at financial cooperatives in the Buckeye State increased 6.7% in 2013, one of many trends that exceeded industry averages.

By Andrew Bolton | Feb. 4, 2014

Members are saving less and spending more amid the improving economy.

By Andrew Bolton | Dec. 13, 2013

The nation’s 6,753 credit unions posted strong financials in the third quarter, making loans at a record pace and briskly growing membership.

By Mark Reed | Nov. 5, 2013

By Aaron Pugh | Oct. 14, 2013

The Pennsylvania institution has struck a balance between growth and stability.

By Janet Lee | Oct. 11, 2013

Deposit market share has increased in 30 states over the past year.

By Mark Reed | Aug. 12, 2013

By Alix Patterson | May 22, 2013

By Aaron Pugh | April 10, 2013

Maps Credit Union is an innovation goldmine in an Oregon valley.

By Andrew Bolton | March 21, 2013

By Parth Kapoor | March 12, 2013

Partner Perspective
Why Tellers Still Matter (Part 2)

By Alogent | Oct. 29, 2012

Protecting members from payments fraud is one way tellers add value.

By Jay Johnson | Oct. 22, 2012

In an environment in which consumers are looking for a better way, credit unions are standing apart.

Partner Perspective
Why Tellers Still Matter

By Alogent | Sept. 24, 2012

The role of frontline staff will be enhanced by new technology, not replaced by it.

By Aaron Pugh | Aug. 7, 2012

Australia’s oddly named bank switching legislation highlights a growing demand for easier swaps between financial institutions.

By Aaron Pugh | June 18, 2012

Paid options can appeal to members if they’re bundled with personalized rewards.

By Rebecca McClay | June 5, 2012

Smoothing over tension between employees will help improve productivity.

By Mark Reed | May 28, 2012

Share draft accounts increase 5.6%, nearly three times faster than membership growth.

By Cummins Allison | May 21, 2012

Credit unions can drive lobby engagement and increase cross-sell opportunities, especially among members with a $75K-plus household income.

By Cummins Allison | April 23, 2012

Member decisions are directly linked to convenience and fees. Leverage them both to your advantage.

Partner Perspective
Curtail Payments Fraud In 2012

By Alogent | April 16, 2012

Are you doing enough to protect your credit union and members?

By Aaron Pugh | March 26, 2012

NCUA advises of its top priorities, but warns recommendations may extend beyond written regulations.

By Mark Reed | Feb. 13, 2012

With a windfall of new members in 2011, credit unions should spending 2012 ensuring those members will be valuable.

By Jeff Greenert | Jan. 16, 2012

Jeff Greenert, senior portfolio manager at VyStar Credit Union, addresses the investment struggles some credit unions are facing.

By Rebecca Wessler | Jan. 1, 2012

SAFE Credit Union encourages members to do the sensible thing and save.

By Rebecca Wessler | Jan. 1, 2012

Credit unions are turning single-product users into robust cooperative members.

By Lydia Cole | Jan. 1, 2012

Members have recommitted their savings (and themselves) to credit unions.

By Alix Patterson | Dec. 19, 2011

While banks drop free checking and debit reward programs, credit unions see checking accounts as the first stepping stone in building deeper member relationships.

By Rebecca Wessler | Dec. 7, 2011

Even in an environment where “fee” is a four-letter word, there are friendly ways to encourage member participation and increase fee income.

By Chip Filson | Nov. 21, 2011

The industry is poised to benefit from its growing momentum.

By Michael Emancipator | Oct. 24, 2011

Co-ops are hoping to deepen services to their communities as more states allow municipal deposits, including recently New Jersey and Washington.

By Rebecca Wessler | Oct. 10, 2011

The cooperative business model allows credit unions to explore counter-cyclical strategies in a challenging economic environment.

By Callahan & Associates | Oct. 1, 2011

Net income is improving, and credit unions are stepping up their marketing efforts.

By Lydia Cole | Sept. 5, 2011

A post-merger financial analysis of United Federal Credit Union.

By Alexandra Gekas | Aug. 22, 2011

Gen Y credit union members have myriad choices for depositing their money. Which do they prefer?

By Thomas Cullen | June 20, 2011

Small businesses drive communities, and credit unions should develop relationships with them whenever possible.

By Lydia Cole | May 30, 2011

Consumers are saving more than they did five years ago; the increase in deposits is a sign of new lending opportunities.

By Thomas Cullen | May 10, 2011

This week, retail sales are up, and maybe it’s time for credit unions to rethink some business models.

By Aaron Pugh | March 21, 2011

Achieving success on and off the balance sheet is possible but requires strategic positioning.

By Lydia Cole | March 3, 2011

Return of the Member score leaders for credit unions $20-$50 million in assets.

By Thomas Cullen | Jan. 31, 2011

New numbers reveal positive trends, but good habits are still important.

By Thomas Cullen | Jan. 24, 2011

Debit interchange regulation is moving the market away from free checking, which gives credit unions a new way to enhance member relationships.

By Alix Patterson | Jan. 6, 2011

These mid-sized Kansas credit unions are giving for-profit competitors a run for their money.

By Aaron Pugh | Jan. 6, 2011

Portfolio analysis reveals increased stability of Kansas cooperatives.

By Rebecca Wessler | Jan. 3, 2011

Credit unions use profitability management to enhance membership value.

By Nick Connors | Jan. 3, 2011

Growth in three key loan categories drives a 5.6% annual portfolio increase.

By Callahan & Associates | Jan. 1, 2011

As 2010 comes to a close, economic releases are revealing surprising strength in the U.S. economy.

By Thomas Cullen | Dec. 3, 2010

Several credit unions are taking the busy retail season and using it as an opportunity to help members.

By Aaron Pugh | Nov. 22, 2010

The evolution of remote deposit finds credit unions on the mobile forefront.

By Callahan & Associates | Oct. 1, 2010

The 2010 Retail Investment Services Study provides industry-specific performance data and benchmarking tools that address the needs of credit unions.

By Thomas Cullen | Sept. 6, 2010

Ohio Catholic Federal Credit Union is setting the standard for building partnerships the right way.

By Aaron Pugh | Aug. 9, 2010

How can credit unions provide affordable health savings accounts and protect long-term profitability and sustainability?

By Aaron Pugh | Aug. 5, 2010

The structural and philosophical advantages of credit unions provide a running start in the health savings account marketplace.

By Lydia Cole | Aug. 2, 2010

Initial industry figures for second quarter 2010 reflect improvements in the financial industry.

By Aaron Pugh | July 26, 2010

Credit unions can use health savings accounts — which are becoming a mainstream healthcare option — to secure, strengthen, or renew SEG relationships and business partnerships.

By Callahan & Associates | July 1, 2010

During the "Great Recession" credit unions outperformed banks in many areas.

By Aaron Pugh | July 1, 2010

The market for lending is changing but don't let big shakeups overshadow the small, crucial steps that will make or break your credit union's ultimate success. Credit union consultant Chris Oldag shares best practices for all aspects of the modern market.

By Rebecca Wessler | May 3, 2010

As the latest city to join a national initiative, Bank on DC will make mainstream financial products available – and affordable – for the District’s unbanked population.

By Chris Tissue | April 23, 2010

An interview with PNC President Joe Guyaux, one of the chief innovators of the popular Virtual Wallet account, provides lessons learned for the youth demographic.

By Rebecca Wessler | April 1, 2010

A glimpse at the cheer worthy, jeer worthy, and tear worthy stories for the week of March 29, 2010.

By Chris Tissue | April 1, 2010

This edition is brought to you straight from the corporate communities that use this holiday to have a little fun and show some personality. And from the letters C and U.

By Callahan & Associates | April 1, 2010

By incorporating technology into every aspect of its savings account, SmartyPig sets an example for other financial institutions to follow.

By Rebecca Wessler | March 11, 2010

A glimpse at the cheer worthy, jeer worthy, and tear worthy stories for the week of March 8, 2010.

By Jon Jeffreys | Feb. 22, 2010

For many credit unions, most share growth occurs in the first quarter of the year. What will credit unions do with the money? Can they, or should they, turn it away?

By Nick Connors | Feb. 15, 2010

A higher profile for credit unions in 2009 drove growth in membership and share balances, giving credit unions ample liquidity headed into 2010.

By Rebecca Wessler | Feb. 2, 2010

Proposed legislation around the country is opening the market for credit unions to compete for municipal deposits, but a law circulating in one Southwestern state assumes a more aggressive position.

By Rebecca Wessler | Feb. 1, 2010

Municipal deposits could spur local economic recovery and development.

By Mike Philbin | Feb. 1, 2010

Considering notional versus marginal costs is vital for deposit pricing during a period of sustained low interest rates.

By Alix Patterson | Jan. 22, 2010

The CUJournal reported today that Torrance Community Credit Union launced a deposit capture iPhone app. That brings the (known) institutions to 5: 3 are credit union, 2 are bank.

Think BIG

By Rebecca Wessler | Jan. 11, 2010

Gesa Credit Union’s Colossal Checking product does more than generate high balances. It attracts account holders who are willing to invest their full financial relationship with the credit union, and its rate-sustaining e-initiatives educate members about electronic services.

By Alix Patterson | Jan. 8, 2010

Credit unions and banks are running neck-in-neck in launching remote desposit iPhone apps.

By Callahan & Associates | Jan. 1, 2010

Home capture can have a positive impact on growth strategy.

By Lydia Cole | Jan. 1, 2010

The results from late 2008 merger activity can be seen through the lens of one marketplace: Washington State. Plus an infographic: Deposit Market Share Distribution of Performance by State

By Callahan & Associates | Jan. 1, 2010

HSAs contribute to a credit union's robust deposit strategy.

By Rebecca Wessler | Jan. 1, 2010

Michigan's prize-linked savings program puts members on a revolutionary road.

By Rebecca Wessler | Jan. 1, 2010

Affinity programs offer another way for credit unions to connect with the market.

By Rebecca Wessler | Nov. 23, 2009

Health care reform is heating up in Washington, D.C., and credit unions across the country are joining in the search for effective health care solutions.

By | Nov. 9, 2009

The speed at which deposit capture tools have evolved since Check 21 legislation was enacted in 2004 has been dizzying. In five short years, we’ve seen branch capture, merchant capture, ATM capture ... and now teller capture.

By Sam Brownell | Nov. 2, 2009

Credit unions add a record amount of shares and pick up market share.

By Nick Connors | Oct. 26, 2009

Place your bets, because this article predicts the winner of this year’s World Series by conducting an analysis of credit union performance in Pennsylvania and New York.

By Callahan & Associates | Oct. 1, 2009

In March 2008, Digital Federal Credit Union ($4.5B, Marlborough, MA) launched a remote deposit capture service for members which has significantly increased their number of deposits.

By Sharon Tzuang | Sept. 28, 2009

It’s time for financial services to be more involved in healthcare reform. Healthcare costs are rising exponentially. The national media has set the stage. Credit unions must step up to the plate and bring more healthcare value to the members.

By Sara Gaab | Sept. 28, 2009

While continuing to help members with their financing needs, there is an opportunity to serve members with their healthcare needs. Here are three ways to build your program.

By Callahan & Associates | Sept. 28, 2009

By Sara Gaab | Sept. 14, 2009

Patelco's HSA service has grown into a thriving program: deepening relationships with their SEGs, and increasing member penetration at those SEGs.

By Dane Coalson | Sept. 14, 2009

Share balances grew by the largest amount in a decade over the last 12 months, an increase owed to consumers re-focusing on thrift and credit unions building consumer trust.

By Callahan & Associates | Aug. 31, 2009

By Sam Brownell | Aug. 24, 2009

According to Callahan & Associates analysis, a minimum of 15-20% of recently merged branch deposits find a new home during the year a merger or sale occurs. This suggests that between $1.8 and $2.4 billion from Guaranty Bank’s 162 branches will be “in play” over the coming year.

By Nick Connors | Aug. 24, 2009

FirstLook Second Quarter data shows strong performance and annual growth rates for credit unions with assets between $500 million and $1 billion.

By Callahan & Associates | Aug. 24, 2009

By Sam Brownell | Aug. 17, 2009

According to Callahan & Associates research, a minimum of 15-20% of “sold” branch deposits find a new home during the year a merger or sale occurs. This suggests that between $3 to $4 billion dollars from the 346 branches will be looking for a new home due to the Colonial Bank failure.

By Alix Patterson | Aug. 17, 2009

At June, there are 154 credit unions in the "Billion Dollar Club". Callahan's First Look program provides early insight into the performance of the nation’s largest credit unions.

By ALM First Financial Advisors | Aug. 3, 2009

When it comes to surplus liquidity, these are unprecedented times for credit unions.

By Dane Coalson | Aug. 3, 2009

Credit unions face tightening margins and a competitive environment for deposits in this historically low interest rate environment. How can a credit union adjust pricing strategy to best fit their specific market conditions?

By Nick Connors | July 27, 2009

Preliminary second quarter data shows credit union asset growth increasing thanks to strong quarterly performance in the share portfolio.

By Lydia Cole | July 20, 2009

By Sam Brownell | July 13, 2009

Credit unions experienced significant share growth over the last 12 months. But how will this affect deposit market share?

By Callahan & Associates | July 13, 2009

By Dane Coalson | July 6, 2009

This article walks you through the steps of drilling down through national industry trends in order to identify information that you can apply to your credit union.

By Nick Connors | June 22, 2009

By Lydia Cole | June 15, 2009

With consumers increasing their rate of saving, credit unions are seeing a boost in their share portfolios.

By Nick Connors | June 8, 2009

While the income statement is getting most of the attention, key components of the credit union balance sheet have captured record growth in the first quarter.

By Lydia Cole | May 18, 2009

Credit unions across the country have seen record share growth due to a confluence of events.

By Chris Tissue | Feb. 23, 2009

Twelve Month Share Growth at year-end 2008

By Dane Coalson | Feb. 16, 2009

This article uses First Look 4Q 2008 data to examine how credit unions have priced their deposit products over the last three years as the Federal Funds rate fell from 5.25% to a target range of 0-25 bps.

By Scott Patterson | Jan. 26, 2009

This chart illustrates the result of select major bank mergers just prior to 2008. Callahan research shows that bank branch deposits commonly decline by approximately 15-20% in the period following the announcement and completion of a bank merger or acquisition. In 2008, three of the nation's top 15 banks announced they would be acquired suggesting unprecedented deposit capture opportunity for credit unions.

By Teri Hoffman | Jan. 12, 2009

Bank mergers and acquisitions, both large and small, provide a crucial opportunity for increasing membership and deposits in credit unions, as typically twenty percent of the disappearing bank's deposits will change financial institutions within a year.

By Elliott Kashner | Dec. 15, 2008

Members are seeking money market accounts to strike a balance between rates and liquidity.

By Nick Connors | Oct. 27, 2008

As check volume drops off, what method of payment are consumers now using to make their payments?

By Lydia Cole | Oct. 27, 2008

Does your credit union have a multi-pronged delivery approach? Knowing how members access the credit union and why they choose their preferred channels will help your MSRs and agents respond appropriately in a variety of sales situations.

By Lydia Cole | Oct. 20, 2008

Turmoil in the financial world can churn up deposits as consumers transfer funds to minimize losses or liquidate investments. Other influencing factors include mergers and failures in the financial industry. These shake-ups can have lasting regional consequences.

By Lydia Cole | Sept. 1, 2008

A CEO offers advice from the trenches on helping members in a struggling local economy.

By Jay Johnson | Aug. 25, 2008

The June data shows credit unions continue to seize momentum and are building member relationships with long-term opportunities.

By Nick Connors | Aug. 25, 2008

As of June 2008, member business loans are the fastest growing loan category for credit unions. Annual growth reached 18.1% in June for a total outstanding balance of $24.6 billion.

By Lydia Cole | July 28, 2008

With the passage of the Check 21 Act in October 2003, financial institutions were permitted to process images through the Federal Reserve, lending to increased use of imaging technology. Many larger banks have taken advantage of the imaging process, linking branches and operations centers across the globe.

By Dane Coalson | July 14, 2008

Boomer retirement represents a great opportunity for credit unions, but how do they compete with the many brokerage firms who have cornered the market?

By Kathleen Peterson | June 2, 2008

Information is a form of currency in the digital age. The Call Center is a pure source of it.

By Lydia Cole | May 19, 2008

As loan demand remains solid, credit unions are actively managing their liquidity. Borrowings are on the rise, up 74.1% over the past 12 months among credit unions participating in Callahan & Associates’ First Look program.

By Excite Credit Union | May 12, 2008

Implementing a HSA program takes plenty of skill and knowledge. Avoiding the eight mistakes below will help ensure that your program is one of unprecedented success.

By Lydia Cole | May 12, 2008

Results from a recent nationwide credit union call center survey reveal key metrics for measuring call center productivity.

By Nick Connors | April 7, 2008

Total credit union borrowing rose in 2007, even as fewer credit unions reported outstanding balances. As credit unions continue to see increased loan demand, total borrowing may continue to rise.

By Dane Coalson | March 17, 2008

Credit unions experienced the fastest growth in share balances in 4 years as higher yielding accounts drove much of the growth

Since Check 21 became law, we have seen the transition from paper settlement to the digital domain. Paper processing is now more the exception than the standard, and the system is still evolving.

By Lydia Cole | Feb. 18, 2008

Patelco Credit Union tracks referrals from front line staff to their investment program. Doing so has lead to increased wallet share.

By Jay Johnson | Feb. 18, 2008

The economic stimulus package signed into law last week could positively impact results in 2008 if credit unions act quickly to ensure members understand how they can help them maximize the tax benefits.

By Denise Senecal | Feb. 18, 2008

Credit union members say that increasing savings and reducing debt are critical priorities for the coming year. Helping members not only identify appropriate goals, but track their progress towards these goals is a key opportunity for credit unions in 2008.

By Nick Connors | Feb. 11, 2008

Preliminary fourth quarter data shows strong credit union share growth. This share growth has also had an impact on the composition of the share portfolio.

By Seyi Oduolowu | Feb. 4, 2008

Check cashing, payday lenders and pawnshop locations now out number McDonald’s franchises in the United States 2 to 1.

By Nick Connors | Jan. 28, 2008

As volatility in the external market continues to make investors nervous, credit unions have the opportunity to get a jump on deposit growth in 2008.

By Lydia Cole | Jan. 28, 2008

The key consideration for credit unions and their investment programs is to add operational and service support in a fiscally responsible way to ensure that the credit union's key ratios continue to improve.

By Lydia Cole | Jan. 21, 2008

In an increasingly competitive industry, multiple touch-points for members provide access, convenience, and a connection with the financial institution. What are some different ways that credit unions are expanding without the cost of a traditional branch?

By Lydia Cole | Jan. 7, 2008

Keep these three steps in mind when looking to expand your branch network.

By Callahan & Associates | Dec. 24, 2007

You shouldn't have to wait for your first million to see a decent return on your money, was the message of BECU's ($7.6B, Seattle, WA) commercial to promote their Member Advantage and Early Saver Programs, for members younger than 18.

By Jay Johnson | Dec. 17, 2007

After holding the Federal Funds rate at 5.25 percent for more than a year, the Federal Reserve has now lowered the target rate by one percent in less than two months. Will the reduction in rates be a positive for credit unions?

By Lydia Cole | Dec. 17, 2007

Interest refunds and bonus dividends offer members additional value, extend the cooperative model, and differentiate your CU from the neighborhood bank.

By Lydia Cole | Dec. 17, 2007

A new program partners financial insitutions and United Way in order to facilitate members' charitable giving per debit or credit transaction.

By Jay Johnson | Dec. 10, 2007

As year-end approaches and budget and tax decisions are made by members, the need for guidance becomes particularly important as financial product offerings become more complex.

By | Dec. 10, 2007

What’s your plan for growing deposit volume, strengthening member relationships and expanding your business member base with remote deposit capture?

By Dane Coalson | Nov. 19, 2007

IRAs represent a large potential growth opportunity for credit unions. As the end of year approaches, now is the time to make members aware of their IRA options.

By | Nov. 19, 2007

As people are inundated with varying messages concerning their personal health and healthcare decisions, credit unions can capitalize on their role as a trusted advisor to make sure a members healthcare needs are met – in addition to their financial needs.

By Strunk & Associates, L.P. | Nov. 12, 2007

With the uncertainty of interest rates and a highly competitive marketplace, a growing number of financial institutions are exploring new strategies and initiatives in an effort to grow and stabilize their funding base.

By Seena Faqiri | Nov. 12, 2007

Credit union branches are sprouting at a rate of almost 1,000 a year, but generally these are not the branches of small credit unions. With total office expenses rising 11.4% in 2006, even when credit unions outgrow their only branch, they find it very expensive to expand.

By Nick Connors | Oct. 22, 2007

As the Federal Funds target rate drops, credit unions have to reconsider their own pricing strategies. These options may help credit unions drive share growth.

By Nick Connors | Oct. 1, 2007

As the Federal Reserve lowers the Federal Funds Rate, credit unions may have to adjust their pricing strategies in order to maintain, and grow, their core deposit levels.

By Jon Jeffreys | Sept. 17, 2007

For many credit unions share inflows over the past 18-24 months have come from the increased member demand for share certificates...

By | Sept. 10, 2007

As autumn arrives and leaves change, take advantage of this time of year. The upcoming months are an opportune time for credit unions to attract new members and to grow deposits through HSAs.

By Leigh Anne Terry | Sept. 3, 2007

Credit unions have long been offering services that complement a health savings account program (even before the health savings account was invented!), and there are even more options available to differentiate your product and add member value.

By Jon Jeffreys | Sept. 3, 2007

There is no question the effects of the subprime meltdown have caused a ripple effect through the world’s financial markets.  The impact of this to credit unions could be positive.

By | July 23, 2007

Market approach, back-office set-up, and scalability are just a few issues to consider when approaching the burgeoning Health Savings Account product market.

Partner Perspective
Knowledge Creates Need

By | July 9, 2007

Simply understanding and being able to effectively explain the HSA can make your program more successful.

By Seena Faqiri | July 2, 2007

Credit unions with a high Member Service Usage score have a high number of core account relationships with their members.

By Leigh Anne Terry | June 25, 2007

It started off as a normal trip to the grocery store. However, it turned out to be a lesson in market differentiation and consumer-directed health insurance education.

By Leigh Anne Terry | May 28, 2007

As with any new product, member education is key. But health savings accounts (HSA) introduce credit union employees and members to elements of health care decisions representing new, complex issues.

By | May 21, 2007

With so many financial institutions chasing new business dollars, could remote deposit services define how credit unions are going to compete going forward?

By Mary Royston | May 14, 2007

While these programs have received a lot of attention in the media, BECU offered new insight into its marketing strategy and its next steps.

By Mike Werstuik | May 7, 2007

A preliminary look into first quarter data shows continued momentum in credit union growth in 2007.

By Annie Sebastian | April 30, 2007

By matching goals to components of the retirement cycle, Mission hopes to meet the needs of members as they reach their Golden Years.

By Jon Jeffreys | April 23, 2007

While many credit unions are finding success in share certificate growth, others are pursuing innovative strategies to achieve results in regular share, money market and share draft accounts.

By Strunk & Associates, L.P. | April 16, 2007

Credit unions that are considering adopting an overdraft privilege service should consider two things: first is it a well designed product that produces projected results and second, is it member-friendly?

By Mary Royston | April 16, 2007

Forget product, place, price and promotion. This three-part series features credit union success stories that demonstrate the power of the new three P’s.

By Callahan & Associates | April 9, 2007

Learn about Jim Blaine's focus on members' financial needs.

By Mary Royston | April 9, 2007

Forget product, place, price and promotion. This three-part series features credit union success stories that demonstrate the power of the new three P’s.

By Tombstone Federal Credit Union | April 2, 2007

With more boomers heading toward retirement, it’s imperative to offer a solution that provides members with a low-cost guaranteed stream of retirement income.

By Callahan & Associates | March 26, 2007

Backed by record-setting financials but with low member growth, Pete Sainato, CEO of Justice FCU, is instigating a program of significantly boosting return and value to members.

Partner Perspective
Going to Market With HSAs

By | March 19, 2007

The recent release of year-end data show that credit unions have $26.8 million in Health Savings Account (HSA) deposits. As more people turn to consumer-directed health care, now is the time to consider entering this exponentially growing market.

Are you satisfied with less than 10% market share, knowing that your credit union promotes the philosophy of providing your members with the best financial solutions?

By Mike Werstuik | Feb. 26, 2007

With 529 college savings plans being reported by the NCUA for the first time, where do credit unions stand and what is the market in which they are competing?

By Leigh Anne Terry | Feb. 19, 2007

Exponential growth – Rising health care costs – Continued attention in Washington. These are just a few reasons why more and credit unions are getting in the Health Savings Account market early.

By Paris Ward | Feb. 12, 2007

Opportunities abound during tax time to attract new members and protect and educate current members.

By Jay Johnson | Feb. 12, 2007

Preliminary fourth quarter data from Callahan’s First Look program indicates some surprising results as 2006 came to a close

By Melanie El-Sabaawi | Jan. 22, 2007

While negative savings rates make share growth more challenging, other market dynamics like interest rates and investor confidence have the potential to provide a lift.

By Level 9 | Jan. 22, 2007

A technique from the life insurance industry can be just as valuable for marketing financial products and services.

By Mike Werstuik | Jan. 8, 2007

With credit unions relying more and more on share certificates for growth, are higher rates working?

By Melanie El-Sabaawi | Jan. 1, 2007

“Ambidextrous” credit unions have generated the strongest growth numbers, regardless of credit union size, over the past several years.

By Jay Johnson | Nov. 27, 2006

While growth remains a challenge is some areas, there are other areas in which credit unions are outperforming the market.

By My Credit Union | Nov. 27, 2006

Security concerns still keep many consumers from utilizing and realizing the benefits of the online channel. The credit union that addresses member concerns will reap the rewards from its investment.

By Callahan & Associates | Nov. 13, 2006

The Ratchet Mortgage and One account are two new lending products that align with the mission of credit unions.

By Paris Ward | Nov. 13, 2006

Generation Y is increasingly socially conscious. As they mature, this large segment of the population will look to put their money where it matters. What can credit unions do to respond to this growing need for investments that help the community?

By Appoorva Saxena | Nov. 6, 2006

Defying the stall in industry growth rates, BECU is growing shares at five times the national average according to First Look data. What is driving their success?

By Tom Geggel | Oct. 30, 2006

How does the performance of the largest credit union by asset size in each state compare to the industry?

By Jay Johnson | Oct. 16, 2006

Results demonstrate still growth momentum in the credit union system, but there is no clear overriding explanation.

By Mike Werstuik | Oct. 2, 2006

Online high-yield accounts are still a popular trend in the financial services industry. If credit unions fail to act now, they risk losing their competitive advantage to the attractive rates and ease of use of these accounts.

By Jon Jeffreys | Sept. 18, 2006

Share certificate promotions can be a cost-effective way to grow a credit union, but there are some risks and alternatives to consider.

By Melanie El-Sabaawi | Aug. 14, 2006

Even though the year’s barely half over, it’s clear that gas prices will be a key factor in credit union growth, or lack thereof, in 2006.

By Jon Jeffreys | July 10, 2006

Share drafts used to be the entry level account credit unions used to attract member in order to market other services. Today however share drafts are important because of the non-interest income associated with them.

By Molly Francis | June 26, 2006

Can credit unions start to build up core deposits, or will the industry continue to generate its share growth through certificates?

By Melanie El-Sabaawi | May 1, 2006

If you’re thinking about raising dividend rates to jump-start share growth, 2005’s experience shows that higher rates are not a reliable magic bullet.

By Melanie El-Sabaawi | April 24, 2006

Changing demographics and heated competition are rewriting the rules of investment services program success. Is your program up to par?

By Tom Geggel | April 17, 2006

Liquidity is still a concern as strong loan demand continues. The secondary market can be a strategic resource as a source of funds moving forward.

By fiVision | April 3, 2006

Monday is important to Callahan’s Jordan Boughrum AND to those who work with her. How can you increase your CU sales by building relationships?

By Tom Geggel | Jan. 23, 2006

Rather than combat the decline in share growth, some institutions are adopting a “wait and see” attitude. Others, however, are taking a more pro-active approach.

By Sarah Apgar | Jan. 2, 2006

IRAs represent a potentially big opportunity for credit unions, both as a much-needed deposit gathering instrument and as a core member relationship product.

By Sarah Apgar | Dec. 12, 2005

Creating a successful IRA program for your credit union may be complicated, but these three steps will point you in the right direction.

By Tom Geggel | Nov. 21, 2005

Americans are now collectively a nation of spenders, not savers. Learn how First Entertainment Credit Union has bucked this trend and grown shares.

By Tom Geggel | Nov. 7, 2005

Low share growth across the industry was one of the top concerns facing credit unions in 2005. In 2006, credit unions will be challenged to find new deposit strategies.

By Sara Wolfe | June 27, 2005

In 2004, health care costs rose 7.5 percent. Still outpacing inflation and with little hope for the future, many employers are looking for cost cutting solutions.

By Joe James | June 13, 2005

While share growth outpaced loan growth in the first three months of 2005, it still lagged behind previous years' growth rates. Find out what forces drove this growth.

By Mike Philbin | June 13, 2005

Borrowing gives CFOs a flexible tool to manage short-term liquidity and longer-term interest rate risk.

By Mary Royston | May 30, 2005

In its ninth year of operating an in-school branch at Monroe Elementary School, UnitedOne has surpassed both its initial and revised goals for deposits.

By Jon Jeffreys | Feb. 21, 2005

The first quarter is typically when credit unions experience the largest increase in shares for the year. How can credit unions make the most of the environment?

By Cynthia Shi | Jan. 31, 2005

The investment strategy shift to fixed-maturity, bullet instruments that started in 2004 will likely continue into 2005. Learn the factors contributing to this shift.

By Melissa Murphy | Dec. 13, 2004

Rising interest rates and slowing membership growth are hindering share growth. Find out what questions to ask when developing a successful share deposit strategy.

By Scott Trubisz | Nov. 29, 2004

Share certificate growth increased while total share growth continued to decline in the third quarter among the 831 First Look participating credit unions.

By Bret Remey | Nov. 15, 2004

Loan growth during the third quarter pushed forward while share growth lagged behind, according to Callahan's First Look project. Find out what the results indicate for the entire industry.

By Callahan & Associates | Oct. 4, 2004

Second Quarter 2004 rankings by Average Share Balance: View a graph of industry trends and a leader table of the top 50 credit union performers.

By Bret Remey | Sept. 27, 2004

Public deposits are an increasingly attractive way for credit unions to beef up share growth and help fund loans. More than a third of the states already allow credit unions to accept these types of deposits.

By Bret Remey | Sept. 13, 2004

Focusing on growth issues and the expansion of branch networking, the Callahan Second Quarter Trendwatch Report highlighted the financial state of credit unions as of June 30, 2004.

By Joe James | June 7, 2004

Credit unions increased their borrowings this quarter by 2% to $11.7 billion. With interest rates projected to rise and real estate loans increasing by 3.03% this quarter, many credit unions took advantage of the low borrowing rates to hedge their mortgage loans. The average rate paid on borrowings was 3.78% in the first quarter compared to 4.07% at year end 2003.The number of credit unions reporting borrowings increased as well to 529 credit unions, which represent about 5.6% of the industry.

By Casey Connelly | April 19, 2004

Taxes were due last Thursday and many of those lucky enough to receive large refunds will look to put their money in an IRA acount. The percentage of credit unions able to provide such a service has steadily risen over the last five years from 55% to 60% of all institutions.

By John Marron | March 15, 2004

Corporate credit unions had an up and down year in 2003, with assets flying to record highs of $84 billion in the first half of the year, and then coming back to earth as credit union investment growth abruptly halted in the second half of 2003.

By Chip Filson | March 8, 2004

Opening the Tuesday morning session of CUNA’s Governmental Affairs Conference in Washington D.C.last week was the 40-voices of the National Men’s Chorus. The program of American patriotic and folk music was drawn from the Chorus’s newly released Life and Liberty CD which CUNA provided each conference attendee.

By Amy Liesenfeld | Dec. 29, 2003

Credit unions are taking more interest in Account-to-Account (A2A) transfers, also commonly referred to as Member Directed ACH or inter-institutional transfers. This technology enables members to move their money freely from one institution to another over the Internet. This service transforms the member's share draft account into an e-checking account.

By Casey Connelly | Dec. 15, 2003

Balance sheet growth in credit unions is very seasonal - the first quarter is typically strong for share growth, while the third quarter is often a peak lending period. As such, it's no surprise that third quarter loan growth outpaced share growth 3.8% to 1.1%. However, this slowdown in share growth seems different from recent seasonal slowdowns because there may be more external economic factors influencing it.

By Jill Richardson | Oct. 27, 2003

Two weeks ago, Credit Unions Concurrently Achieve High Loan to Share Ratios and High Investment Yields showed a list of the Top 10 Credit Unions over $50 million in assets with loan-to-share ratios greater than 80% in terms of highest investment yields. This list, which is reprinted below, tells the end of a story. Following is the setting and rising action of the story: how three of these credit unions structured their portfolios to achieve high investment yields without being imprudent with regard to liquidity risk.

By Joe James | Oct. 6, 2003

When interest rates are low or falling, as they have been since June of 2000, credit unions often see an influx of loans and shares. For that reason, credit unions must apply prudent allocation techniques so that if interest rates rise, they won't be locked into low liquidity or small returns.

By John Marron | Aug. 4, 2003

Mid-year data from over 700 credit unions show loan balances outgrowing shares in the 2nd quarter, helping many credit unions boost their sagging loan-to-share ratio.

By John Marron | June 6, 2003

Commercial banks and savings institutions had their highest quarterly return on assets ever recorded in the first quarter of 2003, earning over $29 billion. Although credit unions continued to outgrow banks and thrifts, the movement only accounts for 6.5% of all deposits.

By Callahan & Associates | June 2, 2003

Credit union share growth continued to outpace loan growth in the first quarter of 2003. Credit unions grew share