Does Technology Matter To Small Credit Unions?

Five graphs show how technology offers a competitive advantage.

 
 
 
 

Sept. 26, 2016


Comments

 
 
 
  • Great post and highly illuminating. I'll definitely be linking to it in future discussions. It easily shows how member expectations have shifted to these items being a requirement, not a "nice to have". However, I'd argue that none of these are actually "strong technology offerings" moving forward. These should be standard and the focus should be on concepts truly high tech today. Things like using machine learning algorithms to streamline a mortgage application. Or a seamless member referral platform (disclosure: My company offers this). Or even, more basic, supporting all the contactless payment platforms (Android and Apple Pay). If credit unions are looking at these 7 areas as being strong in tech, then they're already hopelessly behind.
    Joseph Winn