The Florida cooperative uses direct mail and digital techniques, plus a guarantee of 2 percentage points less than the member is paying now.

By offering both in-school and refinance lending, credit unions can appeal to members at multiple stages of life and establish a genuine opportunity for long-term relationships.

HMDA data reveals who is, and who isn't, taking out mortgages.

Redstone Federal Credit Union combines risk and reward in its counseling-lending program and casts a wary eye at proposed CFPB changes in short-term loan regs.

Low rate environment and soaring student debt lead to growing refinance boom in student lending.

Home equity lines of credit are drawing renewed interest among banks and credit unions as housing prices rebound amidst consumer confidence.

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Making it easy to modify loans increases yield and revenue while building loyal relationships to last beyond the original note.

Not all dark waters as TRID changes take effect and HMDA changes announced, but much work remains.

How Star One’s 14-month-old mortgage product attracts both young professionals and soon-to-be retirees.