READ & WATCH

Marketing

Visit Marketing to learn about credit unions strategies to attract members. Find vetted practices on branding, PR, social media, new member onboarding, financial wellness, engagement, and more.

By Rebecca Wessler | Dec. 3, 2018

Based on November traffic (and our editorial instincts), here are the top articles and blogs that appeared on CreditUnions.com.

By Symitar | Dec. 3, 2018

Personalized service delivered on digital channels is within reach. Fintechs can be friends, not foes, in that journey.

By Callahan & Associates | Nov. 29, 2018

When WSECU celebrated its 60th anniversary in 2017, it marked the occasion with an initiative that gave employees $60 to do something good across the WSECU footprint. Learn more about this effective approach to increasing community involvement during the holiday season.

 

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By Aman Johal | Nov. 28, 2018

Takeaways from a survey on how 284 credit unions are interacting with the changing lending strategies arising from automated-decisioning practices.

By Aman Johal | Nov. 28, 2018

Takeaways from a survey on how 284 credit unions are interacting with the changing lending strategies arising from automated-decisioning practices.

By E.C. Harrison | Nov. 26, 2018

Marketing leaders from three credit unions share strategies for how they nurture positive reviews, respond to negative ones, and retain members.

By Marc Rapport | Nov. 26, 2018

The New Mexico credit union’s year-round financial wellness and literacy efforts take on even more meaning this time of year.

By Marc Rapport | Nov. 26, 2018

For the credit union movement — and its history of community volunteerism and charitable give back — any day can be Giving Tuesday.

By Callahan & Associates | Nov. 20, 2018

Join Callahan & Associates and Deidre Davis, chief marketing officer for MSUFCU, for an interactive discussion about the credit union's pop-up branch and key learnings from the two-week experiment.

By Sharon Simpson | Nov. 19, 2018

Dupaco Community offers an annual payout to members who save, borrow, spend, and use ancillary services at the credit union.