READ & WATCH

Marketing

Visit Marketing to learn about credit unions strategies to attract members. Find vetted practices on branding, PR, social media, new member onboarding, financial wellness, engagement, and more.

By Rebecca Wessler | May 13, 2019

Five can't-miss data points this week on CreditUnions.com.

By Marc Rapport | May 13, 2019

The DC-area credit union has changed its name, its charter, and more as it works from a regularly updated strategic plan.

By Erik Payne | May 13, 2019

MSUFCU journey mapped its eight-year-old online loan application process to identify, and address, pain points.

 

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By Callahan & Associates, Inc. | May 8, 2019

Join Callahan & Associates and Holly Smith, vice president of marketing at Heritage FCU, for this interactive webinar about the credit union’s referral program, how the cooperative is evaluating its results, and which criteria it is changing in the future.

By E.C. Harrison | May 7, 2019

Nobody likes to hear “no,” especially when it comes to money, but credit union lenders are delivering the news and working with members to get to “yes.”

By Phylicia Atkins | May 7, 2019

The first few days of membership can make or break the entire member experience. Follow these steps to provide lasting value that fosters a long-term relationship.

By Samantha Cristobal | May 6, 2019

More Americans are turning to credit unions and their member-focused, non-profit financial model.

By Marc Rapport | May 6, 2019

JPMorgan Chase ding at millennials falls far short of the mark, unless its aim was to stereotype and insult our largest generation.

By Rebecca Wessler | May 6, 2019

Five can't-miss data points this week on CreditUnions.com.

By Sharon Simpson | April 30, 2019

Air Academy FCU’s biannual events engage employees and give community members something to smile about.