Marketing

Financial Wellness

By Marit Hoyem | June 27, 2022

The industry can fill a void on the social app, where posts intended as financial education are frequently just vehicles for content creators to promote their personal brands.

By Sharon Simpson | May 23, 2022

PSECU takes a realistic segmentation strategy to keep personalization manageable yet effective.

By Sharon Simpson | May 23, 2022

The New York credit union addresses financial readiness for military members via basic budgeting guidance as well as more in-depth financial planning for soldiers heading down the wrong path.

 

Is Your Inbox Missing Out?

Sign up for the CreditUnions.com free newsletter and be the first to read our newest coverage of credit union strategies and insights.

sign up today

 

 

By James Major | May 9, 2022

Since its launch in 2010, the credit union’s Summer Youth Employment Program has helped young members earn an income, save money, and build financial wellness.

By Rebecca Wessler | May 2, 2022

Retail banks and credit unions were among the first industries to focus on customer experience. These roles demonstrate how any cooperative can improve upon theirs.

By Aaron Passman | May 2, 2022

Inflation in the United States has reached a 40-year high. Food and gas prices have spiked. But credit unions are stepping in to help members stretch their dollars to the max.

By Sharon Simpson | April 25, 2022

Along with hosting its first Financial Inclusion Forums — intended to be an annual event — the California credit union is making efforts to provide products and services that meet the needs of underserved consumers who might be intimidated by traditional FIs.

By Sharon Simpson | April 18, 2022

This Military Saves Month, check out how efforts within credit union land have earned three cooperatives the Designation of Savings Excellence.

By E.C. Harrison | March 28, 2022

Name, image, and likeness (NIL) contracts are still new, but three intrepid credit unions share best practices and lessons learned about building relationships with college players.

By Sharon Simpson | Jan. 24, 2022

A Massachusetts cooperative shows what financial coaching looks like when it’s done the Workers way.