Marketing

Gen Y/Millennials

By Rebecca Wessler | March 13, 2017

Five can't-miss data points featured this week on CreditUnions.com.

By Mark Manicone | March 13, 2017

Revisiting the topics of The Millennial Disposition through the eyes of Syed, a 20-year-old student at the University of South Carolina.

By Mark Manicone | March 7, 2017

To serve consumers of alternative financial services, credit unions must first understand who they are and what they want.

 

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By Mark Manicone | Feb. 20, 2017

If prospective members can’t easily determine whether they are eligible to join a credit union, they’ll lose patience and interest.

By Mark Manicone | Feb. 13, 2017

We aren’t known for our tight relationships with financial services providers, but credit unions can set their business apart from the competition.

By Mark Manicone | Feb. 2, 2017

The fluctuating economy has had a large effect on the millennial mindset. Here are some of the overarching problems that permeate the generation.

By Mark Manicone | Feb. 1, 2017

Credit unions can benefit greatly from knowing the perspective of the millennial generation. Here's a guided tour into their mindset.

By Erik Payne | Jan. 4, 2017

Results from a recent TimeTrade survey shed light on the member experience.

By Liz Furman | Dec. 1, 2016

13 words and phrases that will help you fit right in with the millennial generation. Plus, a word search of credit union whose names call to mind these phrases.

By Callahan & Associates | Nov. 14, 2016

Callahan & Associates and Sula Pettibon, Family Trust's vice president of marketing and community relations, discuss why the credit union chose to relocate its HQ to the city's redevelopment, how its actions have served to support the city's goals, and why this matters to the Family Trust's bottom line.