ASSOCIATED ARTICLES

Pen Air Federal Credit Union

By Marc Rapport | Oct. 5, 2020

A new normal in the age of COVID is taking shape. Now, five credit union leaders share what the pandemic has taught them and what they’re doing with that knowledge.

By Rebecca Wessler | Dec. 23, 2019

Five ways to serve members by providing the credit they need, when they need it.

By Marc Rapport | Aug. 26, 2019

Credit union senior managers dish on what they’ve learned, and unlearned, from their transition to cooperative financial services.

By Marc Rapport | June 3, 2019

The Florida cooperative uses direct mail and digital techniques, plus a guarantee of 2 percentage points less than the member is paying now.

By Marc Rapport | Aug. 7, 2017

Pen Air’s marketing dashboard serves as a communication tool for upper management and offers speaking points on reasons to join the credit union.

By Callahan & Associates | June 1, 2016

A monthly collection of Callahan content that, together, addresses a single topic from a variety of perspectives.

By PSCU | Sept. 14, 2015

Being able to make hay with big data is just the beginning for credit unions that turn to experts.

By E.C. Harrison | July 20, 2015

From new corporate-wear uniforms to a new culture of behaviors, Pen Air took an ordinary brand makeover and created a new organizational narrative based on trust, respect, and ‘communerosity.’

By Drew Grossman | June 23, 2014

Pen Air adopted the Ritz Carlton’s daily meeting to get employees excited about the credit union’s culture and goals.

By Drew Grossman | June 16, 2014

After a seven-year experiment with outsourcing a 24/7 call center, Pen Air found a better solution in house.

By PSCU | Oct. 15, 2012

Optimize traditional payment revenues now, while preparing to embrace new strategies and technology tomorrow.

By Aaron Pugh | June 25, 2012

Credit unions have a full range of options to better connect with their communities.

By Aaron Pugh | June 18, 2012

Paid options can appeal to members if they’re bundled with personalized rewards.