ASSOCIATED ARTICLES

Centra Credit Union

By Marc Rapport | April 27, 2020

From direct deposits to direct outreach, analysts are greasing the gears of member service as they spin like never before.

By Charlotte Taft | July 17, 2019

Tableau User Group: July 2019 How to Party With Your Data CORE-ectly

By Marc Rapport | Jan. 7, 2019

The power of data analytics to inform and personalize credit union outreach represents a new frontier for member service.

By Marc Rapport | Dec. 31, 2018

Data mining and skill refining were top-of-mind for many credit unions in 2018. Put lessons from these innovators into practice in 2019.

By Marc Rapport | Oct. 1, 2018

Carrie Jenkins is leading Centra Credit Union on a new journey into predictive analytics powered by a new core processing system and data warehouse solution.

By Marc Rapport | July 13, 2015

Pre-launch marketing, follow-up surveys, and individual attention are ingredients in the not-so-secret sauce for success.