State

Minnesota

By Callahan & Associates, Inc. | Feb. 28, 2018

A strong operation in rural Minnesota helps SouthPoint Financial Credit Union meet members where they are.

By Erik Payne | Dec. 1, 2017

New economic realities pushed SouthPoint Financial to expand into other segments of its loan portfolio. Here’s how it handled the exponential growth that followed.

By Erik Payne | Dec. 1, 2017

A strong operation in rural Minnesota helps SouthPoint Financial Credit Union meet members where they are.

By Erik Payne | Dec. 1, 2017

The ANATOMY series is a quarterly, multi-feature profile that explores the strategies and analyzes the performance of an exemplary credit union.

By Erik Payne | Dec. 1, 2017

When SouthPoint Financial opened several new locations in an expanded field of membership, it took the opportunity to update its branching strategy to reflect the needs of a new era.

By Marc Rapport | July 17, 2017

The Twin Cities financial cooperative used social media to entice members to call out good causes and made a lot of positive impressions in the process.

By Marc Rapport | April 10, 2017

How financial services cooperatives are leveraging CDFI, NCUA, and NCUF grants to underwrite their expanding reach and impact.

By E.C. Harrison | Sept. 26, 2016

The marketing director of Affinity Plus FCU talks about micromanaging, leadership vulnerability, and onboarding new members after the Ditch Your Bank campaign.

By Marc Rapport | Aug. 4, 2016

The regulator’s move may be first step of more relief to come.

By Marc Rapport | May 23, 2016

This Minnesota credit union mixes marketing and message to revive relationships.

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