Members 1st Federal Credit Union knows when it comes to lending, one program does not fit all needs — for neither the credit union nor the member. The Pennsylvania-based credit union offers a diverse product line that has helped it grow even during a time of soft loan demand. So Callahan headed north this summer to discover more about the philosophy and logistics behind this $2.2 billion institution. From point-of-sale merchant lending to high-limit line of credit, balance transfers to student lending, this credit union has something for everyone.
Read more in the Anatomy Of A Diversified Loan Portfolio subscriber package and watch the entire Anatomy series below!
Part 1: Making The Most Of The Market
Part 2: A Dependable Source Of Financing
Part 3: Balance Your Branch And Online Presence
Part 4: Consistent Underwriting
Part 5: A Simple Construction Loan
Part 6: Empower Your Employees To Succeed During Community Outreach
Part 8: Lighten Up Your Marketing