Anatomy Of A Dual Market: Moving on Up

The Anatomy of a Dual Market webisode series begins with a look at Security Service's move from Texas to Colorado.

 
 

For Season 4, Anatomy of a Dual Market, Callahan & Associates spent three days with Security Service Federal Credit Union. The old adage, “You can’t be in two places at once,” doesn’t ring true for credit unions, but serving more than one market means different things to different institutions. Whether you define your market on geographic proximity or demographic make-up, SSFCU has a best practice to share. Watch the series above for ongoing video insight and read more in the third quarter 2010 issue of CUSP.

 

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Jan. 17, 2011


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