Anatomy Of An Innovator: An Innovative History

Element Federal Credit Union has been balancing its virtual channels and two physical branches to serve its state-wide member base.

 
 

Element Federal Credit Union ($26.6M, Charleston, WV)  demonstrates how small cooperatives can successfully lead their members, their communities, and the cooperative system forward. 

Watch the entire "Anatomy Of An Innovator" series!

Part 1: An Innovative History

Part 2: Inspiration To Improve Service

Part 3: A Lender-Friendly Strategy

Part 4: Call-Ahead Banking

Part 5: Branch Transformation

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March 22, 2013


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