0:00 – 2:51 The Process – Joining The Mobile Banking Movement: Executive vice president of Vantage Credit Union, Eric Acree, explains his credit union’s decision to join the mobile banking movement via an unusual method: Twitter
2:51 – 6:18 The Solution – Tweet My Money: Acree reviews Tweet My Money features, such as what information can be obtained and how the credit union protects the members from phishing scams.
6:18 – 9:56 Results: According to Acree, within five days after launching the program, Vantage increased its web traffic 500%. He also shares other benefits of the worldwide program.