The credit union membership pool is aging, and cooperatives across the United States are searching for ways to increase their market share among young adults. In this 60-minute presentation, Credit Union Student Choice CEO Scott Patterson shares best practices for connecting with this desirable market.
Attendees of this webinar will learn:
What this demographic needs in terms of financial products and services.
How lending to these members can kickoff a long-term relationship.
Why the mobile channel might not be the primary driver for younger members.
How leading credit unions are attracting and retaining more young adults.
This event is a part of the 2016 Strategic Planning Series. The first, The Opportunity In Financial Services Disruption, is available for on-demand viewing.
Part 1: Understanding Millennials
Part 2: Evolving The Credit Union With The Help Of Young Adults
Part 3: Engaging With Millennials
Part 4: Higher Education Financing