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Strategy & Performance 2Q 2016
Letter From The Editor It’s A Great Time To Be A Credit Union This quarter, Credit Union Strategy & Performance is all about showing off successes and looking forward to the future.
Consumer Sentiments & Employee Insights (2Q 2016) Real comments from online review sites to inform strategies, policies, and practices.
On Leadership Jennifer Hogan On Leadership The CEO of Community Credit Union offers her view on adaptability, tough conversations, and industry needs. By E.C. Harrison
Commentary Rev-Up For 2017 What do jobs, houses, and autos say about the road ahead for credit unions? By Dwight Johnston
Callahan News How To Use The Callahan Analytics Support Site Maximize performance analysis and review training materials by logging into Callahan & Associates’ new Callahan Analytics Support Site at Callahan.com/support.
State In The Spotlight: Texas The Loan Star State has the highest number of credit unions at 475, and its stellar growth and member metrics evokes the saying “Don’t mess with Texas.”
Credit Unions Face The Challenge Of Too Many Opportunities Determining how to devote limited resources to new opportunities is a challenge, but investing in new ways to deliver value is essential to remain relevant to members. By Jay Johnson
Industry Performance By The Numbers Twenty-eight graphs, charts, and maps that evaluate credit union performance in the second quarter of 2016.
The Consolidated Credit Union Financial Statement
Peer Group Comparisons Summary Financial Profiles Credit unions of various sizes can easily compare their business models against institutions of similar sizes using these summary income statements and balance sheets for eight peer groups.
Peer Group Comparisons Performance Scorecard It’s never been easier to compare the quarterly performance of up to three credit unions using Callahan's Search & Analyze online reports. This Performance Scorecard shows stats for the average credit union in eight peer groups.
Anatomy Of Meridian Trust Federal Credit Union How the Wyoming institution takes in stride the booms and busts of a mineral-based economy. By Erik Payne
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What Does Business Intelligence Mean For Credit Unions? Credit unions are embracing business intelligence, but their approaches to data and analytics vary as they leverage technology to increase member value. By Charlotte Taft
How Analytics Drives Efficiency And Innovation The Business Analytics Innovation Team at Member One FCU tasks six employees with digging into data to find areas of opportunity. By Sharon Simpson
KEMBA Financial Knocks Down Silos With Shared Data Ownership When it comes to data, the Ohio credit union tasks different departments of the institution to take joint ownership. By Marc Rapport
A Way To Predict Member Behavior How Oregon Community’s data warehouse is shaping marketing and saving the credit union time and money. By Susan Levi Wallach
How A Governance Committee Helps Langley FCU Tackle Business Intelligence Informed decisions benefit all levels of the Virginia credit union’s operations. By Erik Payne
4 Emails Pave The Path To Marketing Success How Redstone Credit Union’s small marketing staff used email analytics and automation to help sell thousands of new checking accounts. By Marc Rapport
4 Alternatives To Facebook And Twitter Strategies to help credit unions increase their social media presence. By Stephanie Clark
Lessons From A YouTube Series Arizona FCU puts a financial twist on “The Biggest Loser” with its “My Comeback” web series. By Erik Payne
How Redstone Delivers Fraud Education One Tweet At A Time The Alabama credit union is developing a repertoire of live and virtual seminars. By Marc Rapport
The Last Word Be Our Guest Unscramble these credit union and credit union personality names to unlock the key word that describes this quarter’s theme. By Leigh Anne Terry
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