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Rogue Credit Union is building a network that marries today’s member loyalty with tomorrow’s trends.
The ANATOMY series is a quarterly, multi-feature profile that explores the strategies and analyzes the performance of an exemplary credit union.
Rogue Credit Union doubles down on loyalty and forges its own path in service of its Southern Oregon market.
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Laura Hansen’s role at Rogue Credit Union creates happy members and supports the staff that keep them that way.
Three in-school branches at area high schools help student staffers develop real-world skills and foster financial knowledge.
Jeanne D’Arc, one of the country’s oldest credit unions, taps into its mill-town past to demonstrate its commitment to its hometown’s future.
New economic realities pushed SouthPoint Financial to expand into other segments of its loan portfolio. Here’s how it handled the exponential growth that followed.
A strong operation in rural Minnesota helps SouthPoint Financial Credit Union meet members where they are.
When SouthPoint Financial opened several new locations in an expanded field of membership, it took the opportunity to update its branching strategy to reflect the needs of a new era.